Alliance Marketing Manager (Remote) at KnowBe4

The Alliance Marketing Manager will strategically plan and tactically execute effective marketing programs that drive revenue for alliance programs and strengthen these partnerships globally, develop co-marketing plans with technology and alliance partners working closely with revenue sector stakeholders, collaborate with product marketing in creating strategic messaging and positioning for joint product offerings such as case studies, joint product briefs, develop event strategy for conferences, roundtables, and regional events executed with alliance partners, support the Alliance and Business Development teams in developing a technology alliance partner program including marketing support standards, forge strong relationships with AWS partner teams and motivate the partner to provide joint marketing opportunities, measure and report on joint campaigns with alliance partners, making recommendations for improvements, maintain the alliance marketing budget, including accessing any available MDF, to ensure measurable ROI on alliance marketing spend, maintain product and marketing content effectively on all alliance partner web presences/marketplaces, nurture and build strong relationships with internal stakeholders including sales, product, technology alliances, PR, and other marketing team members, and stay in the know about alliance marketing best practices and utilize AI in campaigns.