MarTech Engineer (Adobe)

Boston, Massachusetts, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Digital Product Consultancy, Digital Marketing, BiotechnologyIndustries

Requirements

Candidates should possess advanced knowledge of MarTech tools, including Adobe Experience Platform (AEP), Customer Data Platform (CDP), Adobe Journey Optimizer (AJO), Customer Journey Analytics (CJA), Adobe Campaign, Braze, Marketo, Segment, mParticle, Branch, Appsflyer, Amplitude, Salesforce Marketing Cloud, and Punchh. Deep expertise in the design, implementation, integration, and maintenance of these platforms is required.

Responsibilities

The MarTech Engineer will conduct discovery engagements to define optimal marketing tech stacks within the Adobe Experience Platform ecosystem. They will lead complex integrations across various client applications and MarTech tools, emphasizing Adobe Experience Platform applications. Responsibilities include creating technical documentation for engineers, driving client success through scope determination and stakeholder communication, and training clients on maximizing their mobile growth stack, particularly with AEP, AJO, and CJA. The role also involves managing ongoing marketing service engagements, analyzing outcomes, and calibrating technology platforms to align with business metrics.

Skills

Adobe Experience Platform

RT Customer Data Platform

Adobe Journey Optimizer

Adobe Campaign

Customer Journey Analytics

MarTech

WillowTree

Mobile app and web development services

About WillowTree

WillowTree helps clients leverage mobile technologies by guiding them from the initial strategy phase to the launch of mobile products. The company offers a comprehensive range of services, including app development, web development, and digital product design, ensuring that all recommendations are grounded in practical build costs and timelines. WillowTree's team is equipped to handle every stage of product development, from strategy and design to testing and growth. Unlike many competitors, WillowTree focuses on a holistic approach that combines strategic insight with technical expertise, serving high-profile clients like 21st Century Fox and PepsiCo. The goal of WillowTree is to empower businesses to fully realize the potential of mobile technology in their operations.

Charlottesville, VirginiaHeadquarters

2007Year Founded

ACQUISITIONCompany Stage

Consulting, Consumer Software, DesignIndustries

501-1,000Employees