[Remote] MarTech Engineer (Adobe) at WillowTree

Boston, Massachusetts, United States

WillowTree Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Digital Product Consultancy, Digital Marketing, BiotechnologyIndustries

Skills

Key technologies and capabilities for this role

Adobe Experience PlatformRT Customer Data PlatformAdobe Journey OptimizerAdobe CampaignCustomer Journey AnalyticsMarTech

Questions & Answers

Common questions about this position

Is this MarTech Engineer role remote or hybrid?

The role offers a Work From Near (Hybrid) option based out of offices in Charlottesville, VA, Durham, NC, Columbus, OH, or Boston, MA, or a Work From Anywhere (Remote) capacity from within the U.S.

What Adobe tools does this role require expertise in?

Expertise is required in Adobe Experience Platform (AEP), RT Customer Data Platform (CDP), Adobe Journey Optimizer (AJO), Adobe Campaign, and Customer Journey Analytics (CJA).

What are the main responsibilities of the MarTech Engineer?

Responsibilities include conducting discovery for optimal marketing tech stacks, leading integrations across client apps and MarTech tools with Adobe emphasis, creating technical documentation, driving client success, and training clients on Adobe tools.

What is the salary for this position?

This information is not specified in the job description.

What kind of experience makes a strong candidate for this role?

Strong candidates have expertise in the Adobe Experience Platform ecosystem and experience leading complex integrations across MarTech tools like CDP, CRM, and analytics for Fortune 500 digital transformations.

WillowTree

Mobile app and web development services

About WillowTree

WillowTree helps clients leverage mobile technologies by guiding them from the initial strategy phase to the launch of mobile products. The company offers a comprehensive range of services, including app development, web development, and digital product design, ensuring that all recommendations are grounded in practical build costs and timelines. WillowTree's team is equipped to handle every stage of product development, from strategy and design to testing and growth. Unlike many competitors, WillowTree focuses on a holistic approach that combines strategic insight with technical expertise, serving high-profile clients like 21st Century Fox and PepsiCo. The goal of WillowTree is to empower businesses to fully realize the potential of mobile technology in their operations.

Charlottesville, VirginiaHeadquarters
2007Year Founded
ACQUISITIONCompany Stage
Consulting, Consumer Software, DesignIndustries
501-1,000Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
401(k) Company Match
Flexible Work Hours
Hybrid Work Options
Paid Vacation
Parental Leave
Employee Assistance Program (EAP)
Employee Share Purchase Plan

Risks

Increased competition in digital consultancy may dilute WillowTree's market share.
Integration challenges with acquisitions like PoaTek and Maark LLC could cause inefficiencies.
Reliance on OpenAI's ChatGPT poses risks if licensing or technology changes.

Differentiation

WillowTree integrates enterprise-grade functionality with top-tier consumer UX in mobile apps.
The company has a strong portfolio with Fortune 500 clients like GE and PepsiCo.
WillowTree is recognized for its expertise in conversational AI and voice technology integration.

Upsides

Growing demand for mobile-first strategies boosts WillowTree's app development services.
Expansion in IoT market offers opportunities for connected device solutions.
Rising focus on UX design enhances customer satisfaction and retention.

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