Responsibilities

As a Prompt and Campaign Manager, you will assist in preparing, scheduling, and deploying AI-driven CRM campaigns across digital channels, ensuring timelines and requirements are met, and help integrate AI agents and tools into the CRM workflow. You’ll also design, test, and refine prompts to optimize AI-generated content and campaign assets, be responsible for AI integration and prompt engineering efforts to onboard and configure AI agents, set up and maintain automated messaging flows to improve campaign efficiency and customer experience, conduct thorough checks on campaign assets, automations, and AI outputs to ensure accuracy, consistency, and high standards, partner with data engineers to label and prepare CRM datasets for AI model training, and work closely with engineering, marketing, and product teams to troubleshoot issues, share learnings, and document best practices for prompt and campaign optimization. Additionally, you will track campaign and prompt performance metrics, reporting issues and opportunities for improvement to senior team members, and stay updated on AI and CRM trends, experimenting with new tools and techniques to improve campaign outcomes.