Collectors

Marketing Manager, PCGS

United States

Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Consumer Goods, Gaming, Financial ServicesIndustries

Requirements

Candidates should possess a Bachelor's degree in Marketing or a related field, along with at least 5 years of marketing experience, particularly within a consumer-facing business. Strong knowledge of marketing principles, campaign management, and digital marketing channels is required, as is the ability to analyze marketing data and generate reports. Familiarity with CRM systems and paid advertising platforms like Google Adwords is also beneficial.

Responsibilities

The Marketing Manager will be responsible for managing the planning and execution of PCGS marketing campaigns across various mediums, including social, CRM, and print, with the goal of growing the customer base and maximizing submissions. They will also track and analyze campaign performance, providing regular reports to senior management, and managing paid campaigns across Google Adwords. Furthermore, this role involves supporting the broader PCGS marketing team, which encompasses brands such as Long Beach Expo, Collectors Corner, and Certified Coin Exchange (CCE), and collaborating with international offices and submission centers.

Skills

marketing strategy
social media marketing
CRM
print marketing
campaign analysis
communication
collaboration

Collectors

Authenticates and grades collectibles items

About Collectors

Collectors.com specializes in the authentication and grading of valuable collectibles, including coins, sports cards, and memorabilia. The company assesses the condition and authenticity of these items, which is essential for determining their market value. Using advanced technologies like computer vision and machine learning, Collectors.com automates the grading process, enhancing both speed and accuracy. This service is crucial for individual collectors, dealers, and investors who want to ensure the quality of their items. Unlike many competitors, Collectors.com not only provides grading services but also offers a subscription model for access to valuable data insights on collectible prices and trends. The company's goal is to support the growing demand for collectible authentication while ensuring employee well-being through competitive benefits.

Key Metrics

Santa Ana, CaliforniaHeadquarters
1986Year Founded
$100MTotal Funding
POST_IPO_DEBTCompany Stage
Data & Analytics, AI & Machine LearningIndustries
501-1,000Employees

Benefits

Health Insurance
401(K) Company Match
Paid Vacation
Paid Holidays
Employee Discounts
Flexible Work Hours
Fun Working Environment

Risks

Rising competition from Beckett Grading Services threatens market share.
Counterfeit collectibles pose a threat to Collectors' credibility.
Economic downturns may reduce demand for Collectors' services.

Differentiation

Collectors integrates AI and machine learning for precise grading and authentication.
Partnerships with eBay and GameStop enhance Collectors' market reach and service offerings.
Collectors offers a comprehensive marketplace with grading, vaulting, and selling services.

Upsides

Increased interest in digital collectibles boosts demand for authentication services.
Fractional ownership trends create new opportunities for grading and authentication.
Growing popularity of online marketplaces expands Collectors' service reach.

Land your dream remote job 3x faster with AI