Digital Marketing Manager
Bitcoin Depot- Full Time
- Junior (1 to 2 years)
Candidates should possess a Bachelor's degree in Marketing or a related field, along with at least 5 years of marketing experience, particularly within a consumer-facing business. Strong knowledge of marketing principles, campaign management, and digital marketing channels is required, as is the ability to analyze marketing data and generate reports. Familiarity with CRM systems and paid advertising platforms like Google Adwords is also beneficial.
The Marketing Manager will be responsible for managing the planning and execution of PCGS marketing campaigns across various mediums, including social, CRM, and print, with the goal of growing the customer base and maximizing submissions. They will also track and analyze campaign performance, providing regular reports to senior management, and managing paid campaigns across Google Adwords. Furthermore, this role involves supporting the broader PCGS marketing team, which encompasses brands such as Long Beach Expo, Collectors Corner, and Certified Coin Exchange (CCE), and collaborating with international offices and submission centers.
Authenticates and grades collectibles items
Collectors.com specializes in the authentication and grading of valuable collectibles, including coins, sports cards, and memorabilia. The company assesses the condition and authenticity of these items, which is essential for determining their market value. Using advanced technologies like computer vision and machine learning, Collectors.com automates the grading process, enhancing both speed and accuracy. This service is crucial for individual collectors, dealers, and investors who want to ensure the quality of their items. Unlike many competitors, Collectors.com not only provides grading services but also offers a subscription model for access to valuable data insights on collectible prices and trends. The company's goal is to support the growing demand for collectible authentication while ensuring employee well-being through competitive benefits.