Marketing Campaign Manager (Remote) at First American

Florida City, Florida, United States

First American Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Financial Services, Real EstateIndustries

Skills

Key technologies and capabilities for this role

Marketing Campaign ManagementDemand GenerationLead GenerationDigital MarketingEmail MarketingSocial Media MarketingPaid MediaEvent MarketingMarketing AutomationKPI ManagementData AnalysisCampaign Optimization

Questions & Answers

Common questions about this position

Is this Marketing Campaign Manager position remote?

Yes, the position is remote as indicated by the job title.

What experience and skills are required for this role?

Candidates need a Bachelor’s degree and 7-10 years of marketing experience, including running B2B campaigns, experience in Financial Services/Mortgage/Fintech, proficiency with Salesforce, MarketingCloud, HubSpot, and Google Analytics, strong project management, data-first mindset, excellent communication skills, and knowledge of media buying.

What is the company culture like at First American?

First American has a people-first culture that fosters an inclusive environment where employees feel welcome, supported, and empowered to innovate, earning accolades like the Fortune 100 Best Companies to Work For for ten years and awards for diversity.

What salary or compensation does this role offer?

This information is not specified in the job description.

What makes a strong candidate for this Marketing Campaign Manager position?

A strong candidate is data-driven with 7-10 years of B2B marketing experience in Financial Services or Fintech, expertise in tools like Salesforce and HubSpot, strong project management to handle multiple campaigns, and a track record of ROI-driven lead generation.

First American

Provides title insurance and real estate services

About First American

First American provides title insurance, specialty insurance, and various real estate-related services. Their title insurance protects homebuyers and property owners from potential ownership disputes and financial losses related to real estate transactions. The company offers a platform called myFirstAm®, which allows users to access property information, manage orders, and streamline the closing process from any device. Unlike many competitors, First American has a vast database of property data, with over 5.5 billion document images, making it a leading provider of real estate data solutions. The company's goal is to facilitate smooth real estate transactions while ensuring that clients' investments are protected.

Santa Ana, CaliforniaHeadquarters
1889Year Founded
$800.2MTotal Funding
VENTURE_UNKNOWNCompany Stage
Financial Services, Real EstateIndustries
10,001+Employees

Benefits

401k matching
Health, vision, dental insurance
Professional development

Risks

Data breach allegations could harm First American's reputation and lead to legal issues.
Integration of Mother Lode may face challenges and financial risks.
Dependence on digital transformation poses risks if technology advances rapidly.

Differentiation

First American offers comprehensive title insurance and settlement services nationwide.
The company provides a vast database of over 5.5 billion document images.
First American's digital platform, myFirstAm®, enhances real estate transaction efficiency.

Upsides

Acquisition of Mother Lode expands First American's market share in California.
Docutech purchase boosts First American's digital mortgage revenue by 38%.
Growing fintech trends align with First American's digital transformation strategy.

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