Director, Marketing Operations
Vanta238,000 - 280,000 USD/year
- Full Time
- Senior (5 to 8 years)
$120,000 – $160,000Compensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing, SoftwareIndustries
Requirements
The ideal candidate should possess at least six years of experience leading a similar marketing area, preferably in a B2B SaaS or tech company, and hold a bachelor’s degree in Marketing, Communications, Journalism, or a related field. They should have previous experience using Salesforce and marketing automation tools, along with a tech and math mindset, and hands-on experience managing and optimizing Paid Social, SEM, SEO, and Affiliates.
Responsibilities
This Marketing Manager will be responsible for developing and executing a consistent marketing strategy in alignment with Sales, effectively investing VTEX’s budget to attract qualified leads and increase brand awareness, driving lead generation campaigns to meet targets, analyzing marketing funnel effectiveness, and creating structured reports for internal stakeholders. They will also help define the Account-Based Marketing (ABM) strategy, own and execute the events calendar and strategy, and create copy for campaign materials across multiple digital channels, while demonstrating curiosity and a willingness to experiment with new tactics and channels.
Skills
Salesforce
Marketing Automation
Paid Social
SEM
SEO
Affiliates
ABM
Campaign Management
Digital Marketing
Content Creation
VTEX
Digital commerce platform for enterprises
About VTEX
VTEX provides a digital commerce platform designed for enterprises to enhance their selling and fulfillment processes. The platform allows businesses to integrate orders and inventory across various sales channels, which helps optimize fulfillment and delivery. VTEX's solution is customizable and offers an all-in-one approach that enables companies to improve their digital commerce strategies, increase conversion rates, and establish direct-to-consumer marketplaces. Unlike many competitors, VTEX emphasizes rapid deployment and extensive out-of-the-box capabilities, along with seamless integration with third-party sellers, allowing businesses to explore new revenue opportunities. The company's goal is to empower enterprises to efficiently navigate the digital commerce landscape and achieve growth through innovative selling strategies.
Key Metrics
London, United KingdomHeadquarters
2000Year Founded
$355MTotal Funding
IPOCompany Stage
Consulting, Consumer SoftwareIndustries
1,001-5,000Employees