Marketing Manager - Economics & Country Risk

New York, New York, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Financial Services, Economics, Data & AnalyticsIndustries

Requirements

Candidates should possess a Bachelor’s degree in Economics, Marketing, Business, or a related field, along with at least 3 years of experience in marketing or communications, particularly with a knack for B2B messaging. They must have exceptional writing skills, an analytical mindset, and be an agile learner comfortable with data-driven decision-making and industry trends. Furthermore, candidates should be tech-savvy with experience in CRM (Salesforce) and marketing automation (Marketo), and possess the ability to translate complex economic data into compelling messages.

Responsibilities

As the Economics Marketing Manager, the individual will develop integrated marketing plans targeting key client personas, design and execute multi-channel campaigns to drive lead generation and revenue growth, track performance metrics and optimize tactics, craft thought leadership content, collaborate with economists and product teams, partner with Sales to arm teams with client-ready collateral, align with Product to refine messaging, liaise with global marketing peers, strengthen brand positioning, support high-impact events, and ensure clear KPIs and post-event analysis.

Skills

Marketing Strategy

B2B Marketing

Data Analysis

Campaign Management

Lead Generation

ROI Optimization

Thought Leadership

Content Creation

Economic Data

Financial Institutions

Market Research

Competitive Analysis

Digital Marketing

Print Marketing

Event Marketing

Sales Enablement

Product Marketing

Brand Positioning

Storytelling

S&P Global

Provides financial information and analytics services

About S&P Global

S&P Global provides financial information and analytics to a wide range of clients, including investors, corporations, and governments. The company offers services such as credit ratings, market intelligence, and indices, which help clients understand and navigate the global financial market. S&P Global's products work by utilizing advanced data analytics and research to deliver insights that assist clients in making informed decisions and managing risks. Unlike many competitors, S&P Global has a diverse range of divisions, including S&P Global Ratings and S&P Dow Jones Indices, which allows it to cater to various financial needs. The company's goal is to support clients in driving growth while also committing to corporate responsibility and positive societal impact.

New York City, New YorkHeadquarters

1917Year Founded

IPOCompany Stage

Data & Analytics, Financial ServicesIndustries

10,001+Employees

Benefits

Health Insurance

Unlimited Paid Time Off

Professional Development Budget

401(k) Company Match

Family Planning Benefits

Employee Discounts

Risks

Integration challenges with new acquisitions like ProntoNLP may cause operational issues.

Increased competition from AI-driven platforms like Brooklyn Investment Group.

Dependence on volatile credit ratings market could impact revenue stability.

Differentiation

S&P Global integrates advanced AI tools for superior financial analytics capabilities.

The company offers comprehensive ESG solutions, meeting growing sustainability demands.

S&P Global's diverse divisions provide a wide range of financial services globally.

Upsides

Acquisition of ProntoNLP boosts data analytics and sentiment scoring capabilities.

Rising demand for ESG data enhances S&P Global's market position.

Expansion into India strengthens S&P Global's research and insights offerings.

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