Marketing Manager - Economics & Country Risk

About the Role

Grade Level (for internal use): 10

The Team

We’re a globally dispersed team of creative, data-driven B2B marketers who thrive at the intersection of finance, economics, and storytelling. Partnering closely with Product and Sales, we build brand awareness, fuel pipeline growth, and deliver measurable impact—all while fostering a collaborative, entrepreneurial culture. If you’re energized by fast-paced environments and turning complex ideas into compelling campaigns, you’ll fit right in.

Responsibilities and Impact

As the Economics Marketing Manager, you’ll translate S&P Global’s economic data and insights into high-impact marketing strategies that resonate with financial institutions, corporations, and government agencies. This role is perfect for a curious, analytical marketer who loves distilling complex concepts into clear narratives—and isn’t afraid to roll up their sleeves to execute.

In this role you will:

• Develop integrated marketing plans targeting key client personas, leveraging market research and competitive insights.
• Design and execute multi-channel campaigns (digital, print, events) to drive lead generation and revenue growth.
• Track performance metrics rigorously, optimizing tactics for maximum ROI.
• Craft thought leadership (whitepapers, webinars, case studies) that showcases our economic forecasting and data capabilities.
• Collaborate with economists and product teams to ensure accuracy while making content accessible and actionable.
• Partner with Sales to arm teams with client-ready collateral and pipeline insights.
• Align with Product to refine messaging and highlight unique value propositions.
• Liaise with global marketing peers to adapt campaigns for regional audiences.
• Strengthen brand positioning by simplifying complex economic narratives for target audiences.
• Support high-impact events—from webinars to conferences—ensuring clear KPIs and post-event analysis.

Compensation/Benefits Information

(This section is only applicable to US candidates) S&P Global states that the anticipated base salary range for this position is $70,817 to $107,338. Final base salary for this role will be based on the individual’s geographic location, as well as experience level, skill set, training, licenses and certifications. In addition to base compensation, this role is eligible for an annual incentive plan. This role is eligible to receive additional S&P Global benefits.

What We're Looking For

Basic Required Qualifications:

• Bachelor’s degree in Economics, Marketing, Business, or related field.
• 3+ years in marketing/communications, with a knack for B2B messaging.
• Exceptional writing skills—you make the complex sound simple.
• Analytical mindset; comfortable with data-driven decision-making.
• Agile learner who stays ahead of industry trends and tech tools.
• A marketing storyteller with 3+ years of B2B experience (financial services or economics a huge plus).
• Fascinated by economic trends and skilled at translating data into compelling messages.
• Proactive executor who thrives in fast-paced environments and juggles multiple projects.
• Tech-savvy, with experience in CRM (Salesforce), marketing automation (Marketo), digital channels.
• A collaborative problem-solver who builds bridges between teams and regions.
• An AI-empowered marketer who leverages smart tools to enhance personalization, optimize campaigns, and work smarter.
• A lifelong learner who stays ahead of marketing trends and emerging tech through continuous training and hands-on experimentation.

Additional Preferred Qualifications:

• Experience working in global, matrixed organizations.

Note: Occasional and travel collaboration across time zones may be required.

Right to Work Requirements: This role is limited to persons with indefinite right to work in the United States.

About S&P Global Market Intelligence