Marketing Insights Research Manager

San Francisco, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Artificial Intelligence, Biotechnology, MarketingIndustries

Requirements

Candidates should have 7+ years of experience in marketing research, consumer insights, or related fields, with expertise across multiple research methodologies including advanced quantitative techniques, qualitative approaches, and mixed-methods research. Proven experience designing and managing longitudinal studies, brand trackers, and other complex research programs is required. Skills in rapid research execution, strategic thinking, and influential communication to senior executives are essential, along with experience in fast-paced technology environments. Experience researching emerging technologies, AI, or complex technical products, and expertise in advanced analytics, statistical modeling, or data science techniques are strong advantages.

Responsibilities

The Marketing Insights Research Manager will define and execute a comprehensive marketing research roadmap, design and manage longitudinal studies and brand tracking programs, and establish rapid-response research capabilities. They will lead both quantitative and qualitative research initiatives, partner with business leaders to translate challenges into research questions, and manage external research vendors. Responsibilities also include presenting strategic insights to executives, collaborating with cross-functional teams, and staying ahead of industry trends and emerging research methodologies.

Skills

Marketing Research

Qualitative Research

Quantitative Research

Data Analysis

Strategic Thinking

Brand Marketing

Performance Marketing

Communications

Market Perception

Competitive Positioning

User Sentiment

Message Testing

AI Industry

Anthropic

Develops reliable and interpretable AI systems

About Anthropic

Anthropic focuses on creating reliable and interpretable AI systems. Its main product, Claude, serves as an AI assistant that can manage tasks for clients across various industries. Claude utilizes advanced techniques in natural language processing, reinforcement learning, and code generation to perform its functions effectively. What sets Anthropic apart from its competitors is its emphasis on making AI systems that are not only powerful but also understandable and controllable by users. The company's goal is to enhance operational efficiency and improve decision-making for its clients through the deployment and licensing of its AI technologies.

San Francisco, CaliforniaHeadquarters

2021Year Founded

$11,482.1MTotal Funding

GROWTH_EQUITY_VCCompany Stage

Enterprise Software, AI & Machine LearningIndustries

1,001-5,000Employees

Benefits

Flexible Work Hours

Paid Vacation

Parental Leave

Hybrid Work Options

Company Equity

Risks

Ongoing lawsuit with Concord Music Group could lead to financial liabilities.

Technological lag behind competitors like OpenAI may impact market position.

Reliance on substantial funding rounds may indicate financial instability.

Differentiation

Anthropic focuses on AI safety, contrasting with competitors' commercial priorities.

Claude, Anthropic's AI assistant, is designed for tasks of any scale.

Partnerships with tech giants like Panasonic and Amazon enhance Anthropic's strategic positioning.

Upsides

Anthropic's $60 billion valuation reflects strong investor confidence and growth potential.

Collaborations like the Umi app with Panasonic tap into the growing wellness AI market.

Focus on AI safety aligns with increasing industry emphasis on ethical AI development.

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