Manager, Marketing Analytics & Forecasting

New York, New York, United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Media, Financial ServicesIndustries

Requirements

The ideal candidate should possess a Bachelor’s or Master’s degree in Economics, Finance, Data Science, Marketing Analytics, or a related quantitative field, along with 7+ years of experience in Marketing Analytics, particularly within the Media Industry, FP&A, or business analytics with a focus on forecasting and financial modeling. Advanced proficiency in SQL, Excel, and statistical tools such as Python or R is required, as is a deep understanding of marketing funnel metrics and their connection to financial outcomes.

Responsibilities

As Manager, Marketing Analytics & Forecasting, you will develop and maintain tools to forecast order volume, revenue, and marketing-driven performance, leading financial scenario planning efforts to quantify the impact of strategy shifts on business outcomes. You will partner with Finance, Strategy, and Marketing teams to align forecasting inputs with business planning cycles, create dynamic financial models reflecting various assumptions and scenarios, analyze historical performance to identify key drivers, and present data-driven insights to senior leadership. Additionally, you will help design frameworks for long-term revenue planning and integrate marketing and business strategy.

Skills

Marketing Analytics

Forecasting

Financial Modeling

Scenario Planning

FP&A

Business Analytics

Data Analysis

Revenue Planning

Media Industry

Quantitative Analysis

Dow Jones

Provides business news and financial data

About Dow Jones

Dow Jones provides business news, financial information, and data intelligence to financial firms, professionals, and investors globally. Its main products include the Wall Street Journal, Dow Jones Newswires, and Factiva, which offer timely news, exclusive insights, and comprehensive data sets. Additionally, Dow Jones offers risk and compliance solutions to help businesses navigate issues like anti-money laundering and economic sanctions. Unlike many competitors, Dow Jones focuses on a subscription-based model, data licensing, and advertising revenue, utilizing its extensive media and data resources to equip clients with the necessary information for informed decision-making.

New York City, New YorkHeadquarters

1881Year Founded

ACQUISITIONCompany Stage

Fintech, Financial ServicesIndustries

5,001-10,000Employees