[Remote] VP of Growth at Everyday Robots

Austin, Texas, United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

DTC, E-commerce, Consumer Goods, Functional BeveragesIndustries

Requirements

12+ years in DTC growth, 4+ years in a senior leadership role
Experience managing $50M+ annual paid budgets
Proven track record scaling a business from $150M → $250M+
Deep fluency in creative performance: hooks, concepts, variations, fatigue patterns
Experience leading teams across acquisition, lifecycle, analytics, and CRO
Strong analytical skills and experience with Northbeam, GA4, or similar tools
Ability to translate insights into action quickly
High comfort operating in a founder-led, fast-paced environment
Strong cross-functional communication skills
High integrity, humility, managed ego
CPG or beverage experience (Bonus)
Experience with retail media (Roundel, Instacart, Amazon) (Bonus)
Experience working with large in-house content teams (Bonus)
Strong operator mindset: can build systems, not just run them (Bonus)
Prior experience scaling subscription businesses (Bonus)

Responsibilities

Grow and lead a high-performing team, focused on acquisition, creative strategy, analytics and forecasting, and conversion optimization
Partner with Brand, CX, Product, Ops, and Finance to keep the company aligned
Create a growth operating system: weekly sprints, ideation, creative cycles, and data reviews
Present growth strategy and results to the Executive Team and Board
Own performance strategy, daily pacing, and channel allocation for Acquisition (Meta, TikTok, YouTube, Google)
Have experience across Meta, Google, AppLovin, CTV, Linear, Podcast, Influencer Marketing
Scale spend efficiently while maintaining CAC/MER targets
Own paid media budget of $60M+/year
Develop a testing roadmap for creative, audiences, landing pages, and offers
Build and manage a portfolio of evergreen winning ads
Lead the creative strategy function for paid and organic growth
Partner with Brand + Content Studio to generate 100s of new variations/week
Diagnose fatigue, hooks, scripts, pacing, and narrative performance
Guide creators and editors on what performs and why
Build and maintain CAC/LTV models, scenario plans, and revenue forecasts
Own Northbeam + platform attribution alignment
Turn insights into weekly testing and investment decisions
Build dashboards that unify DTC + retail impact
Oversee landing page testing, funnel optimization, and merchandising strategy
Partner with Brand + Web to redesign and optimize PDPs and friction points

Skills

Key technologies and capabilities for this role

Paid MediaMeta AdsTikTok AdsYouTube AdsGoogle AdsAppLovinCTVLinear TVPodcast AdvertisingInfluencer MarketingCROConversion Rate OptimizationAnalyticsForecastingGrowth StrategyCreative StrategyA/B TestingExperimentationTeam LeadershipCross-Functional Collaboration

Questions & Answers

Common questions about this position

Is this VP of Growth position remote?

Yes, the position is fully remote.

What experience is required for the VP of Growth role?

Candidates need 12+ years in DTC growth, 4+ years in a senior leadership role, experience managing $50M+ annual paid budgets, and a proven track record scaling a business from $150M → $25M.

What is the paid media budget this role will manage?

The role will own a paid media budget of $60M+/year.

What team will the VP of Growth manage?

The VP of Growth will manage a team across paid media, CRO, and creative strategy.

What makes a strong candidate for this VP of Growth position?

A strong candidate has scaled a DTC business at $200M+ with hands-on experience in creative testing, disciplined analytics, cross-functional leadership, and managing high-budget paid media across channels like Meta, Google, and TikTok.

Everyday Robots

Develops adaptable robots for everyday tasks

About Everyday Robots

Everyday Robots develops versatile helper robots designed to assist with everyday tasks in homes and workplaces. These robots utilize advanced machine learning techniques to learn and adapt to new environments and tasks, allowing them to perform a variety of functions such as cleaning and organizing. Unlike traditional industrial robots that are limited to single-purpose functions, Everyday Robots focuses on creating adaptable robots that can handle multiple tasks. The company targets both consumers and businesses looking to improve productivity by automating mundane activities. Their goal is to enhance quality of life and efficiency by freeing up time for individuals and organizations. Everyday Robots employs a business model that includes direct sales, leasing options, and subscription services for software updates, ensuring a steady income while providing flexibility to clients.

Mountain View, CaliforniaHeadquarters

2014Year Founded

VENTURE_UNKNOWNCompany Stage

Robotics & Automation, AI & Machine LearningIndustries

51-200Employees

Risks

Emerging competition from startups in Pittsburgh's Robotics Row.

Need to match advancements in language model integration by competitors.

Keeping up with Google's new industry standards in robotics.

Differentiation

Everyday Robots creates versatile robots that learn and adapt autonomously.

The company emerged from X, formerly Google X, leveraging advanced AI techniques.

Their robots target both consumer and business markets for everyday task automation.

Upsides

Collaboration with ActiveMedia enhances robot communication and performance.

Google's advancements in robotics could benefit Everyday Robots' development.

The vast market potential includes households, offices, and healthcare facilities.

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