Director, Marketing Operations
SyndigoSalary not specified
Full Time
Expert & Leadership (9+ years)
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
AI, SaaS, Technology, Customer ServiceIndustries
Requirements
- Proven leader with 6+ years of B2B SaaS marketing experience and 2+ years managing multi-function demand teams (Digital Demand Gen, ABM, and/or Field); ideally within data, AI, or enterprise technology
- Track record of driving measurable pipeline growth, building and scaling marketing systems that directly contribute to revenue, not just leads
- Strategic operator and coach comfortable rolling up sleeves in a fast-moving startup environment, setting vision, creating clarity, and empowering teams to execute with accountability and alignment
- Deep understanding of the full funnel from awareness to opportunity, including how to execute, measure, and optimize each stage
- Analytical and data-fluent, comfortable interpreting pipeline metrics, Salesforce data, and ROI dashboards to drive decisions and communicate impact
- Collaborative, business-minded marketer who builds trusted partnerships with GTM and Exec teams and thrives in a fast-paced, high-growth environment
Responsibilities
- Own Replicant’s marketing-led pipeline number: Define the strategy, programs, and budget that deliver predictable growth aligned with business goals
- Develop and operationalize the marketing funnel: Establish clear goals, performance metrics, and reporting across lead and opportunity stages
- Partner closely with Sales, BDR, and RevOps leadership to align on targets, pipeline forecasting, lead scoring, routing, and reporting
- Set priorities and coach the team: Provide strategic guidance, setting KPIs, and creating accountability for campaign quality, conversion rates, and pipeline health
- Be a player-coach: While leading strategically, step in to model excellence to help the team move faster and smarter
- Partner with Corporate Marketing and Product Marketing teams: Ensure messaging and campaigns are unified across all touchpoints and aligned to buyer needs
Skills
Key technologies and capabilities for this role
Questions & Answers
Common questions about this position
Is this position remote?
Yes, this is a remote position.
What experience is required for the Director of Demand Generation role?
The role requires proven leadership with 6+ years of B2B SaaS marketing experience and 2+ years managing multi-functional teams, along with success scaling integrated demand programs in fast-growing B2B SaaS or data-driven tech companies.
What team will the Director of Demand Generation lead?
You will lead a high-performing team of three individual contributors focused on Demand Gen, ABM, and Field Marketing.
What is the company culture like at Replicant?
Replicant features a kind, ambitious team excited by LLMs, voice AI, and building category-defining technology.
What makes a strong candidate for this role?
A strong candidate has successfully scaled integrated demand programs in fast-growing B2B SaaS companies, with strategic leadership, analytical rigor, hands-on execution, and experience as a player-coach.
Replicant
AI-powered customer service solutions provider
About Replicant
Replicant provides AI-powered customer service solutions designed for businesses with high call volumes, such as restaurants and retail companies. Their platform operates in the cloud and integrates with existing systems like IVR, CCaaS, and CRM, allowing businesses to authenticate callers and resolve issues efficiently. Replicant's pay-as-you-go pricing model enables companies to adjust their customer service capacity based on demand, making it ideal for handling seasonal fluctuations. The platform is available 24/7, which helps eliminate wait times and enhances customer satisfaction. Replicant stands out from competitors by offering seamless integration with various systems and a flexible pricing structure, aiming to improve customer service operations and overall satisfaction for its clients.
San Francisco, CaliforniaHeadquarters
2017Year Founded
$113MTotal Funding
SERIES_BCompany Stage
Consumer Software, Enterprise Software, AI & Machine LearningIndustries
51-200Employees
Risks
Emerging competitors like Observe.AI and Talkdesk are advancing rapidly.
Businesses are developing in-house AI solutions, reducing third-party dependency.
Privacy concerns and regulatory scrutiny around AI voice data are increasing.
Differentiation
Replicant offers seamless integration with IVR, CCaaS, and CRM systems.
The platform provides 24/7 availability, eliminating customer wait times.
Replicant's AI understands complex speech patterns, including slang and humor.
Upsides
Voice AI is increasingly used to enhance customer service experiences.
AI-driven solutions are expanding into industries like healthcare and finance.
Demand for 24/7 customer service solutions is rising globally.
Related Jobs
RemoteRemoteHead of Demand Generation
Tray.ioSalary not specified
RemoteVP Product Marketing & Marketing Strategy
SweedSalary not specified
- Full Time
- Expert & Leadership (9+ years)
RemoteDirector of Growth Marketing
WorkwaveSalary not specified
- Full Time
- Expert & Leadership (9+ years)
RemoteDirector, Performance Marketing
ScribeSalary not specified
RemoteFreelance Growth Marketing Specialist for Sora Union
Sora UnionSalary not specified
RemoteHead of Analytics Engineering
ClassDojoSalary not specified
- Full Time
- Expert & Leadership (9+ years)
RemoteRegional Sales Director, Acquisition | Boston | Remote
Grafana LabsSalary not specified