Relyance AI

Growth Marketing Manager (East)

Washington, District of Columbia, United States

Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
AI, Biotechnology, SaaSIndustries

Requirements

Candidates should possess a Bachelor's degree in marketing, communications, or a related field, with at least 4 years of experience in growth marketing, specifically focusing on events, social media, and/or campaign management within a fast-paced tech startup environment. A proactive, positive attitude, strong organizational skills, self-motivation, and a results-driven mindset with a focus on experimentation and optimization are essential. Proficiency in Google Suite, social media platforms, project management tools, marketing automation platforms, and CRM is beneficial, as is industry experience in security and/or privacy, with an interest in AI and data governance.

Responsibilities

The Growth Marketing Manager will drive customer acquisition, retention, and revenue growth by designing and executing end-to-end data-driven marketing strategies and campaigns across digital channels. Key responsibilities include owning and managing the planning and execution of marketing events, supporting the social media strategy with content creation and engagement, and writing, implementing, and optimizing email nurture series, blog posts, and content to guide prospects through the sales funnel. The role also involves planning, executing, and optimizing multi-channel campaigns, collaborating with the sales team for seamless handoffs, and owning the marketing calendar to keep the team organized and manage timelines and resources.

Skills

Growth Marketing
Customer Acquisition
Customer Retention
Revenue Growth
Data-Driven Marketing
Experimentation
Channel Optimization
Campaign Management
Brand Awareness
User Acquisition
Engagement
Digital Channels
Event Management
Social Media Strategy
Content Creation
Lead Nurturing
Email Marketing
Blog Posts
Sales Funnel
Multi-channel Campaigns
Marketing Calendar
Organization
Resource Management
Cross-departmental Coordination

Relyance AI

Data protection and privacy compliance platform

About Relyance AI

Relyance AI specializes in data protection and privacy compliance by using machine learning to create a real-time inventory and map of personal data flows within organizations. Their software-as-a-service (SaaS) platform allows clients to monitor data processing activities, ensuring compliance with privacy regulations. What makes Relyance AI different is its focus on automating data tracking, which reduces manual workflows and compliance risks. The company's goal is to help organizations maintain user trust and meet regulatory requirements effectively.

Mountain View, CaliforniaHeadquarters
2020Year Founded
$60.3MTotal Funding
SERIES_BCompany Stage
Enterprise Software, Cybersecurity, AI & Machine LearningIndustries
51-200Employees

Risks

Emerging competition from platforms like OneTrust and TrustArc.
Frequent updates needed due to evolving AI regulations increase costs.
Complex data privacy laws across jurisdictions challenge universal compliance.

Differentiation

Relyance AI uses machine learning for real-time data flow mapping.
The platform offers asset-level visibility and lineage for sensitive data.
Relyance AI integrates privacy compliance directly into code bases.

Upsides

Raised $32M in Series B funding, enhancing growth and innovation.
Named a 2023 Gartner Cool Vendor in Privacy, boosting credibility.
Growing demand for AI-driven compliance solutions supports market expansion.

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