Growth Manager/Hacker
SyndicaSalary not specified
- Full Time
- Junior (1 to 2 years)
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Fintech, Crypto & Web3Industries
Requirements
Candidates should possess a Bachelor's degree in marketing, business, or a related field, along with a minimum of 6 years of experience in user acquisition, growth marketing, or digital marketing, specializing in paid acquisition. They must demonstrate a proven track record of driving revenue growth and optimizing ROAS across multiple markets, with expertise in capturing market potentials and improving market share. Strong analytical skills and experience with paid advertising platforms such as Google Ads, Facebook Ads, and other relevant channels are essential, alongside knowledge of full funnel marketing strategy from awareness to conversion. Experience with app marketing strategies, including app store optimization (ASO), in-app advertising, and mobile ad networks is also required.
Responsibilities
The Growth Manager will manage and optimize user acquisition efforts in alignment with local business objectives and market-specific dynamics across the LATAM region. They will oversee the planning, execution, and optimization of paid acquisition campaigns across various channels, including Google Ads, Facebook Ads, Instagram Ads, X, and ASA, while strategically understanding customer lifetime cycle marketing and CRM to optimize the onboarding funnel and boost retention. The role involves developing and implementing app marketing strategies to drive app installs, engagement, and conversions, conducting market research and competitive analysis to identify growth opportunities, and continuously improving ROAS performance through data-driven insights and A/B testing. Furthermore, the Growth Manager will manage acquisition budgets effectively, generate performance reports, collaborate with cross-functional teams, and foster a culture of test & learn within the acquisition team.
Skills
User Acquisition
Growth Marketing
Digital Marketing
Google Ads
Facebook Ads
App Marketing
ASO
Data Analysis
CRM
Market Research
Competitive Analysis
Crypto.com
Cryptocurrency trading and financial services platform
About Crypto.com
Crypto.com provides a platform for trading and managing cryptocurrencies, catering to over 100 million customers worldwide. Users can buy, sell, and store various cryptocurrencies while benefiting from services like transaction processing and card issuance. The platform generates revenue primarily through transaction fees and premium services, ensuring a secure and user-friendly experience. What sets Crypto.com apart from its competitors is its strong focus on regulatory compliance, security, and privacy certifications, which builds trust among users. The company's goal is to accelerate cryptocurrency adoption, aiming to have 'Cryptocurrency in Every Wallet™' and to support builders and entrepreneurs in creating a more equitable digital ecosystem.
Central and Western District, Hong KongHeadquarters
2016Year Founded
$24.3MTotal Funding
SERIES_ACompany Stage
Fintech, Crypto & Web3Industries
5,001-10,000Employees