Human Interest

Email Marketing Manager

United States

Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Fintech, Retirement ServicesIndustries

Requirements

The Email Marketing Manager should have 4-6 years of experience in email marketing, marketing operations, or lifecycle automation, preferably in a SaaS or B2B environment. Deep expertise with HubSpot, including workflows, segmentation, admin tools, and reporting is required. Exceptional attention to detail, a strong editing eye, and the ability to write, edit, and QA marketing emails are essential. A strong understanding of email deliverability, compliance (e.g., CAN-SPAM), and marketing contact management, along with analytical skills and experience building dashboards, is also necessary. Experience working in a regulated industry or highly sensitive environment, such as financial services, healthcare, or fintech, is preferred.

Responsibilities

The Email Marketing Manager will own the execution, workflow automation, and HubSpot infrastructure for email marketing programs. This includes writing and editing email communications, contributing to campaign content by suggesting improvements, and serving as a core contributor to the email content pipeline. They will manage the HubSpot platform, including hygiene, contact management, and integrations, and build/optimize workflows for various automations. Responsibilities also include monitoring contact limits and suppression rules, building and maintaining QA and launch checklists, setting up internal alerts and reporting mechanisms, and identifying process improvements. Additionally, the role involves building dashboards and reports in HubSpot to monitor campaign performance, collaborating on analysis and optimization, and surfacing insights based on performance trends. This position also requires managing the intake process for marketing communications across teams, ensuring requests are scoped, prioritized, and executed.

Skills

Email Marketing
HubSpot
Campaign Execution
Workflow Automation
Copywriting
Campaign Strategy
Marketing Communications
Attention to Detail
Prioritization
Adaptability

Human Interest

Simplifies retirement savings plans for businesses

About Human Interest

Human Interest simplifies the setup and management of retirement savings plans for small to medium-sized businesses. It offers a unique 401(k) plan that provides a 3% cash back on employee contributions, encouraging savings for employees earning $60,000 or less annually. The company handles all aspects of 401(k) plan administration, including syncing with payroll, processing contributions, and managing compliance testing and IRS paperwork, allowing businesses to focus on their core operations. Human Interest stands out from competitors by offering transparent pricing with no transaction fees, making it more affordable than traditional retirement benefits. Additionally, it provides financial education through its (k)ickstart™ classroom, which includes a free course for first-time savers, along with award-winning customer service and a mobile-friendly experience.

San Francisco, CaliforniaHeadquarters
2015Year Founded
$561.2MTotal Funding
DEBTCompany Stage
Fintech, Financial ServicesIndustries
501-1,000Employees

Benefits

Our 401(k) includes a dollar-for-dollar employer match up to 4% of compensation
Top-of-the-line health, dental, and vision, with employee premiums fully paid and dependent premiums 50% covered by Human Interest
Stock options for every employee
Generous PTO policy
HSA or FSA offering with an annual employer contribution
Short/Long-term disability and life insurance
Generous parental leave policy
Dollar-for-dollar match of employee donations to nonprofit 501(c)(3) organizations, up to $1,000 per year
Monthly work from home stipend
Annual wellness stipend

Risks

Increased competition from established financial institutions may pressure market share.
Rapid expansion into Utah could strain resources and operational capacity.
Reliance on technology makes Human Interest vulnerable to technological failures or disruptions.

Differentiation

Human Interest offers a unique 3% cash back on employee 401(k) contributions.
The company provides end-to-end administration, including compliance and IRS paperwork handling.
Human Interest charges clear, affordable pricing with zero transaction fees for businesses.

Upsides

The SECURE 2.0 Act could expand Human Interest's customer base among small businesses.
Partnership with BlackRock enhances credibility and provides resources for market expansion.
Increased demand for digital financial services boosts Human Interest's technology-driven approach.

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