Director, Product Marketing

New York, New York, United States

Apply with AI Apply

Not SpecifiedCompensation

N/AExperience Level

N/AJob Type

Not SpecifiedVisa

N/AIndustries

Requirements

Candidates must have 5+ years of product marketing experience for B2B software in a sales-led growth environment, with demonstrated success in high-growth startups and familiarity with the healthcare industry. A proven track record of crafting compelling messaging and positioning for technology products, creating effective product marketing content and sales enablement collateral, and excellent written and verbal communication skills are essential.

Responsibilities

The Director of Product Marketing will own and orchestrate the product marketing strategy from end-to-end, creating compelling narratives and executing go-to-market plans to drive awareness, adoption, and business growth. Responsibilities include developing go-to-market strategies, crafting product messaging, positioning, and pricing, empowering sales teams with materials, creating content and collateral, contributing to demand generation campaigns, serving as an expert on buyers and the market through research, driving strategic engagement with the analyst community, and shaping strategic communications for company announcements.

Skills

Pearl Health

Healthcare technology platform for providers

About Pearl Health

Pearl Health provides a platform designed to improve the efficiency and effectiveness of healthcare providers, including doctors and practice managers. The platform automates routine tasks, allowing providers to spend more time on patient care. It offers tools for tracking patient data and managing care teams, which helps providers gain transparency and credit for their work. Additionally, Pearl Health supports value-based care by enabling providers to monitor their performance through numerical data and graphs, helping them understand patient outcomes better. The platform also identifies at-risk patients, allowing for timely interventions. Pearl Health differentiates itself by focusing on technology that enhances care delivery and patient outcomes, while maintaining high customer satisfaction and retention. The company's goal is to empower healthcare providers to deliver better care through effective data management and support.

New York City, New YorkHeadquarters

2020Year Founded

$73MTotal Funding

DEBTCompany Stage

Enterprise Software, HealthcareIndustries

51-200Employees