Senior Marketing Manager
Postman- Full Time
- Senior (5 to 8 years)
Candidates should possess at least 3 years of experience in digital marketing or growth marketing for a direct-to-consumer (DTC) brand, ideally within the ecommerce or financial services sectors. They should have hands-on experience launching and managing campaigns on platforms such as Meta, Google, TikTok, and Reddit, along with a deep understanding of digital marketing KPIs, targeting strategies, and attribution frameworks. Familiarity with Google Ads and Meta Ads Manager is also required.
The Digital Marketing Manager will launch and manage paid campaigns on emerging platforms like TikTok, Reddit, and Snapchat, develop and test channel-specific creative strategies, identify new opportunities for customer acquisition while meeting CAC targets, optimize existing campaigns on Google and Meta, and report on key metrics to improve campaign effectiveness. They will also stay ahead of trends in digital media and consumer behavior.
Facilitates interest-free paycheck deduction payments
Perpay helps consumers make shopping more accessible and affordable by allowing them to purchase products through interest-free payments that are deducted directly from their paychecks. Users start by answering a few questions to determine their spending limit, which can range from $500 to $2,500. Once approved, they can shop immediately, with payments spread over a series of typically eight installments. This model is particularly useful for individuals who may not have access to traditional credit or who want to avoid high-interest rates. What sets Perpay apart from its competitors is its focus on interest-free payments and the simplicity of having payments deducted directly from paychecks, making the repayment process easier for users. The company's goal is to provide a hassle-free shopping experience that allows consumers to make significant purchases without incurring debt or interest.