[Remote] Paid Social Media Manager at Eight Sleep

Remote

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$90,000 – $110,000Compensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Health Tech, Consumer Technology, Sleep FitnessIndustries

Requirements

3+ years of experience with Meta Business Suite with proven success working on campaigns for direct-to-consumer brands, ideally with budgets above $1M per year
Experience managing campaigns on TikTok, Pinterest, and utilizing influencers and affiliates

Responsibilities

Lead performance marketing channels, including but not limited to Meta, TikTok, and Affiliate, while collaborating cross-functionally on Search, Shopping, and YouTube across all markets
Carefully analyze campaign performance, evaluate and interpret key performance indicators (KPIs), and work closely with the performance and data team to consolidate learnings and continuously optimize campaigns for greater efficiency
Analyze and recommend new copy, creative assets, bidding strategies, and testing structures using both qualitative and quantitative metrics
Continuously propose optimizations and ensure the quality control of campaigns
Prepare accurate reports with clearly synthesized insights and actionable next steps
Research market trends and competition to ensure Eight Sleep is competitive in the market
Develop and implement tests at a rapid pace
Stay up to date on relevant industry trends, new ad products, and best practices

Skills

Key technologies and capabilities for this role

Paid Social AdsFacebook AdsInstagram AdsSocial Media ManagementPerformance MarketingCampaign OptimizationAnalyticsA/B Testing

Questions & Answers

Common questions about this position

What is the salary range for the Paid Social Media Manager position?

The salary range is $90K - $110K.

Is this role remote or does it require office work?

The position is fully remote.

What skills and experience are required for this role?

The role requires experience managing campaigns on Meta, TikTok, Pinterest, and utilizing influencers and affiliates. Candidates should be strategic, analytical, and creative, with the ability to lead performance marketing channels and analyze campaign performance.

What is the company culture like at Eight Sleep?

Eight Sleep operates like a high-performance team that is fast, focused, motivated by impact, and operates with intensity, high standards, and a relentless drive similar to top performers, putting in extra effort for meaningful work.

What makes a strong candidate for this Paid Social Media Manager role?

A strong candidate is a strategic, analytical, and creative individual passionate about transforming complex technology into aspirational advertising, with experience in Meta, TikTok, Pinterest, influencers, and affiliates, who thrives in a high-impact, high-pressure environment.

Eight Sleep

Personalized temperature control for better sleep

About Eight Sleep

Eight Sleep focuses on enhancing sleep quality through its main product, The Pod, which is a bed accessory that allows users to control the temperature on each side of the bed. This temperature can be adjusted between 55°F and 110°F, catering to individual preferences for a more comfortable sleep experience. The Pod also tracks sleep patterns and provides health insights, helping users understand their sleep quality and trends. It includes features like a gentle vibration and thermal alarm for waking up. Eight Sleep differentiates itself from competitors by offering a direct-to-consumer sales model with flexible payment options and a risk-free 30-night trial, making it easier for customers to try their product. The company's goal is to improve sleep quality and overall wellness for its users.

New York City, New YorkHeadquarters

2014Year Founded

$157.6MTotal Funding

SERIES_CCompany Stage

Consumer Software, Healthcare, Consumer GoodsIndustries

51-200Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Unlimited Paid Time Off

Commuter Benefits

Parental Leave

Company Equity

Risks

High price point of Pod 4 Ultra may limit market penetration.

Expansion into UAE may face cultural and regulatory challenges.

Reliance on direct-to-consumer sales could be vulnerable to shifts in buying behavior.

Differentiation

Eight Sleep offers personalized temperature control with The Pod, enhancing sleep quality.

The Pod provides sleep and health insights, setting it apart in the wellness market.

Eight Sleep's direct-to-consumer model includes flexible payment options and risk-free trials.

Upsides

Expansion into the UAE indicates growing international presence and revenue potential.

Partnership with athletes like Taylor Fritz boosts brand visibility in sports sectors.

Continuous product improvement with Pod 4 Ultra positions Eight Sleep as a tech leader.

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