Paid Social Specialist
BarkleyFull Time
Junior (1 to 2 years)
Philadelphia, Pennsylvania, United States
Candidates should have experience managing Paid Social campaigns across various platforms like Facebook, Twitter, LinkedIn, Instagram, and Pinterest, as well as experience with management platforms such as Sprout, Sprinklr, Marin, and others. A natural consulting ability, expertise in leveraging data for recommendations, and a strong understanding of client business objectives are essential. Experience with AI tools for efficiency and data analysis is also required.
The Paid Social Account Manager will craft and execute Paid Media strategies using an integrated approach across channels like Paid Search, Paid Social, Display, and Programmatic, collaborating with SEO specialists. They will consult with clients to understand needs and objectives, leverage data to provide measurable recommendations, and build strong client relationships. Responsibilities include mentoring junior team members, overseeing daily campaign strategy and management, championing data-driven recommendations, preparing and delivering client presentations, and utilizing AI tools to improve workflows and share learnings.
Digital marketing agency specializing in data-driven strategies
Seer Interactive provides digital marketing services that include PPC (pay-per-click), SEO (search engine optimization), analytics, creative solutions, and data strategy. The company uses audience research and large data sets to uncover insights that help address significant business challenges for its clients. Seer focuses on understanding the needs of individuals behind online searches, aiming to connect them with the information they seek. What sets Seer apart from its competitors is its strong emphasis on data-driven decision-making and the collaborative spirit of its team, which is made up of experienced and adventurous digital marketing consultants. The company's goal is to empower businesses and their audiences by providing valuable resources, tools, and educational opportunities, such as hosting webinars and events like Seerfest, a charity-driven digital marketing conference.