[Remote] Performance Marketing Specialist at Solace Health

United States

Solace Health Logo
Not SpecifiedCompensation
N/AExperience Level
N/AJob Type
Not SpecifiedVisa
N/AIndustries

Requirements

  • 3–5+ years of experience in paid social campaign management, with deep expertise in Meta Ads Manager
  • Experience running CRO and landing page experiments and split testing tools like statsig/VWO
  • Strong analytical and quantitative skills — fluent in CTRs, CVRs, and ROAS
  • Working knowledge of UTM structures, attribution, and conversion tracking
  • Strong communication skills — able to translate performance data into business insights
  • Applicants must be based in the United States

Responsibilities

  • Build, manage, and optimize campaigns across Facebook and Instagram with oversight from performance lead
  • Set up structured testing plans across audiences, creative, and messaging
  • Track daily and weekly pacing to ensure efficient use of spend
  • Collaborate with the creative team to evaluate ad assets based on performance data
  • Lead A/B and multivariate tests on landing pages to improve conversion rates
  • Partner with design and dev teams to implement test variations and collect insights
  • Analyze user behavior data (scroll depth, click maps, drop-off points) to identify optimization opportunities
  • Own end-to-end reporting on test results and performance improvements
  • Build and maintain robust UTM tracking across all campaigns
  • Ensure data consistency across Meta and attribution model
  • Troubleshoot attribution and pixel tracking issues as they arise

Skills

Solace Health

Personalized healthcare advocacy and management services

About Solace Health

Solace Health provides personalized health advocacy services to help individuals and families navigate complex healthcare systems. The company connects clients with skilled health advocates who assist with various health concerns, including chronic conditions, care coordination for aging loved ones, and medical billing and insurance issues. Solace Health's advocates guide clients through understanding medical diagnoses, treatment options, and communication with healthcare providers. The company operates on a business model that facilitates connections between clients and advocates, generating revenue through service fees or subscription models for ongoing support. Clients can access the platform for free, while advocates receive tools and resources at no cost to help manage their practices. By securely storing care details and communications, Solace Health aims to empower clients, restore their confidence in healthcare decisions, and enhance their overall quality of life.

Redwood City, CaliforniaHeadquarters
2022Year Founded
$13.6MTotal Funding
SERIES_ACompany Stage
HealthcareIndustries
51-200Employees

Benefits

Remote Work Options
Company Equity

Risks

Increased competition from emerging digital health platforms may dilute market share.
Potential data privacy concerns could impact Solace Health's operations.
Rising operational costs may affect Solace Health's profitability.

Differentiation

Solace Health connects patients with expert healthcare advocates, enhancing personalized care.
The platform offers secure storage for all care details and communications.
Solace Health provides tools and resources to advocates at no cost, boosting their efficiency.

Upsides

Increased demand for telehealth services boosts Solace Health's business model.
The rise of personalized medicine creates opportunities for Solace Health's advocacy focus.
Growing healthcare consumerism aligns with Solace Health's mission to empower clients.

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