Digital Associate, Consumer Marketing

Remote

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare, MarketingIndustries

Requirements

Candidates should possess over 5 years of marketing experience, either agency, client-side, or B2B/B2C marketing. Experience with marketing automation platforms such as Salesforce Marketing Cloud, HubSpot, Iterable, or Mailchimp is necessary, along with strong project management and client-facing experience. Excellent cross-functional collaboration skills, particularly with Partner Marketing, Creative, and Engineering teams, are essential. Strong analytical and problem-solving abilities, experience in marketing automation and workflow optimization, and the ability to prioritize and execute in a fast-paced environment are also required. Preferred qualifications include experience in marketing operations or lifecycle marketing, and experience within a Health-Tech or Virtual Health environment.

Responsibilities

The Digital Associate will lead the execution of custom marketing solutions, developing scalable frameworks for client-specific communications to support new member activation, engagement, and retention. They will act as a primary liaison between Partner Marketing and Growth Marketing, ensuring client requests are met efficiently. Responsibilities include collaborating with clients as a subject matter expert, sharing campaign insights, and developing case studies and playbooks. The role involves owning the execution of client-specific marketing solutions, shifting towards standardized, scalable packages, and expanding creative template development. Additionally, the associate will manage automation workflows, build a library of standardized campaign packages, develop a centralized deliverables calendar, and identify opportunities to streamline workflows and introduce automation. Tracking campaign performance, applying a test-and-learn approach, documenting findings in a self-service model, and sharing insights across teams are also key duties.

Skills

Marketing Strategy

Client Relationship Management

Campaign Execution

Stakeholder Management

Process Optimization

Automation

Data Analysis

Reporting

Content Development

Project Management

Included Health

Healthcare advocacy and specialized care services

About Included Health

Included Health focuses on enhancing the healthcare experience for individuals who often face challenges in accessing quality care. The company provides a variety of services, including primary care, behavioral health, and virtual care, ensuring that members receive timely and appropriate treatment. Their model emphasizes 24/7 on-demand care with a diverse group of providers, allowing for personalized support tailored to complex health needs. Unlike many competitors, Included Health prioritizes underserved populations and partners with employers and consultants to deliver comprehensive healthcare solutions that not only improve health outcomes but also help reduce costs. The ultimate goal of Included Health is to make quality healthcare accessible and understandable for everyone, particularly those who have been overlooked by traditional healthcare systems.

San Francisco, CaliforniaHeadquarters

2020Year Founded

$337.5MTotal Funding

GROWTH_EQUITY_VCCompany Stage

HealthcareIndustries

51-200Employees