Associate Manager, On Premise Marketing at Constellation Brands

Chicago, Illinois, United States

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

BeverageIndustries

Requirements

Candidates should have 3-5 years of marketing or agency experience and a Bachelor's Degree, preferably in Marketing. A passion for the beer industry and the on-premise channel is essential, along with being detail-oriented, highly organized, and self-motivated. The ability to work successfully in a fast-paced team environment and adapt communication styles for productive relationships is also required.

Responsibilities

The Associate Manager will support the development and implementation of strategic marketing plans to drive profitable growth and build brand equity within the on-premise channel. This includes supporting the annual planning process, leading routing programs, managing multiple projects, and assisting in the execution of experiential marketing programs. The role involves acting as a liaison across internal teams, working with agency partners, leading the execution of marketing tools, representing on-premise needs, and aiding in budget management. Responsibilities also include maintaining clear communication with various teams and wholesalers, analyzing program sales impact and ROI, coordinating asset posting, and staying informed about the on-premise landscape and competitor activations.

Skills

Marketing Planning

Brand Activation

Project Management

Communication

Collaboration

Retail Marketing

Constellation Brands

Produces and markets beer, wine, and spirits

About Constellation Brands

Constellation Brands produces and markets a variety of alcoholic beverages, including beer, wine, and spirits, with a strong presence in the U.S., Mexico, New Zealand, and Italy. The company operates by owning and managing a portfolio of popular brands, such as Corona and Modelo, which it imports and sells exclusively in the U.S. Its products are distributed through a wide network, allowing it to reach both individual consumers and large retailers. What sets Constellation Brands apart from its competitors is its focus on brand management and strong brand recognition, which helps it maintain a competitive edge in the market. The company's goal is to create brands that encourage human connections while also being committed to sustainability and responsible operations.

Rochester, New YorkHeadquarters

1945Year Founded

IPOCompany Stage

Food & Agriculture, Consumer GoodsIndustries

1,001-5,000Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Paid Vacation

401(k) Retirement Plan

Professional Development Budget

Risks

Increased competition in non-alcoholic beverages may impact Constellation's market share.

Integration challenges with Sea Smoke winery could pose financial risks.

Health-conscious trends may reduce sales of traditional alcoholic beverages.

Differentiation

Constellation Brands owns iconic brands like Corona and Modelo, exclusive to the U.S. market.

The company focuses on sustainability, enhancing brand loyalty among eco-conscious consumers.

It has a diverse portfolio, including beer, wine, spirits, and non-alcoholic beverages.

Upsides

Growing demand for premium beverages aligns with Constellation's acquisition of boutique wineries.

Investment in non-alcoholic brand TOST taps into rising health-conscious consumer trends.

RTD market growth supports Constellation's stake in Austin Cocktails and Archer Roose.

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