Product Marketing Manager

United States

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Not SpecifiedCompensation

Entry Level & New GradExperience Level

Full TimeJob Type

UnknownVisa

CybersecurityIndustries

Requirements

Candidates should possess 5+ years of B2B cybersecurity SaaS-focused experience in a product/solutions marketing role, along with experience in differentiated product messaging, positioning, and market leadership supporting go-to-market strategies. They should be comfortable utilizing AI tools for productivity and creativity while maintaining strong judgment in validating output and ensuring quality. Furthermore, experience with successful cross-functional product and feature launches is required, alongside exceptional written and verbal communication skills, and the ability to craft compelling messaging and presentations.

Responsibilities

The Product Marketing Manager will lead and execute product and feature launches, partnering with various teams to define use cases, messaging, and positioning. They will become a subject matter expert in privileged access management and password management, conducting market research, competitor analysis, and developing content to drive product awareness and lead generation. The role involves collaborating with sales, demand generation, and customer success teams to create sales enablement materials, conduct market research, and gather customer feedback. Additionally, they will work with channel partners and MSPs on co-marketing initiatives, conduct market research, and create SEO-optimized content, as well as provide ongoing training to the sales team on competitive positioning and product differentiation.

Skills

Product Marketing

Market Positioning

Messaging and Positioning

Product Launches

Cross-functional Collaboration

Cybersecurity Knowledge

Go-to-Market Strategy

Storytelling

Demand Generation

Customer Success

Keeper Security

Cybersecurity solutions for data protection

About Keeper Security

Keeper Security provides cybersecurity solutions aimed at protecting sensitive data for individuals and businesses. Its main product is a zero-knowledge security platform, which means that the company cannot access the data stored by its users, ensuring high levels of privacy and security. This platform is scalable, allowing it to adapt to the needs of various organizations, from small businesses to large enterprises. Unlike many competitors, Keeper Security is recognized for its extensive audits and certifications, which enhance user trust. The company operates on a subscription-based model, offering tailored plans for personal, family, student, business, and enterprise use, with options for multi-year commitments that provide savings. The goal of Keeper Security is to deliver reliable data protection while ensuring continuous updates and support for its users.

Chicago, IllinoisHeadquarters

2011Year Founded

$58.6MTotal Funding

GROWTH_EQUITY_VCCompany Stage

CybersecurityIndustries

201-500Employees