Head of Product Marketing
Sui FoundationFull Time
Senior (5 to 8 years)
Candidates should have 7-10 years of product marketing experience, ideally in crypto and/or trading platforms. Deep expertise in margin trading, including user psychology, leverage mechanics, risk management practices, and product differentiators across crypto and traditional finance, is required. Proven success launching products and features using market, customer, and behavioral insights, along with a customer-obsessed mindset, is also necessary.
The Lead Product Marketing Manager will contribute to the Margin Trading product vision and roadmap by shaping and executing strategies based on customer and market insights. They will lead go-to-market strategies for new product and feature launches, evaluate and elevate the existing Margin Trading portfolio, and craft compelling product value narratives. Responsibilities also include driving sales enablement through collaboration with Sales, Marketing, and Product, supporting Kraken's ecosystem growth through go-to-market efforts, and acting as a market and customer expert by conducting deep analysis and championing customer research to inform marketing strategies and product direction.
Cryptocurrency exchange for buying and trading
Kraken is a cryptocurrency exchange platform that allows users to buy, sell, and trade various digital assets. It offers features that cater to both beginners and experienced traders, making it easy to navigate the cryptocurrency market. Users can execute trades with high liquidity, which means their transactions are completed quickly. The platform charges low transaction fees, sometimes as low as 0%, helping users keep more of their profits. Kraken also provides advanced charting tools to help investors track their investments effectively. Security is a major focus, with multiple protective measures in place to keep user assets safe. The platform supports 70 different asset pairs and is continuously expanding its offerings. Additionally, Kraken offers 24/7 global support to assist users with any questions or issues.