Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Entertainment, MediaIndustries
Requirements
Bachelor’s degree in Business Administration, Marketing, Management or related field from a top university
Experience working with or for multiple divisions of a major entertainment company or IP company (preferred)
Experience working in driving cross-border business
5+ years of experience in sales, marketing, brand development, promotions or sales for multi-national Fortune 100 companies or with strong sales track record
Experience working with e-commerce platforms or advertising agencies or strong network with leading retail chains (advantage)
Mature, self-motivated manager able to implement multiple initiatives and drive results
Strong “partnership” mentality in working with others
Strong planning and execution skills: able to multitask or manage several projects concurrently with minimum supervision
Outstanding sales and presentation skills: persuasive and convincing both in oral and written
Problem-solving skills: able to resolve issues independently and communicate solutions effectively
Analytical skills: able to provide sound recommendations based on good understanding of Hong Kong and regional market situation, trends, and consumer insights
Professionalism and integrity, a team player, performs well under pressure
Excellent verbal and written English, Cantonese, and Mandarin communication skills
Diverse experience across multiple marketing disciplines including consumer marketing, promotions, sponsorships, publicity, special & live events
Demonstrated success in building relationships across all levels of an organization (Executive through Managerial)
Drives results through consensus building, teamwork, and identifying common goals
Well-developed computer skills (Excel, Word, PowerPoint, digital media editing etc.)
Responsibilities
Drive sales targets and implement marketing plans for CPC to build equity and sales of responsible franchises
Work with cross-functional teams to drive synergy, marketing, and consumer messaging for all franchises across TWDC divisions
Maximize key sales, marketing, and promotional partnerships by identifying multiple business opportunities across the team and IP portfolio
Develop customized sales and marketing materials including pitch kits, sell-sheets, sizzles, and video content
Work with divisional and corporate research teams to ensure CPC-Hong Kong has the appropriate metrics, analytics, and consumer insights to make effective strategic decisions to drive brand and franchise growth in each market
Skills
Sales
Marketing
Brand Development
Promotions
Cross-functional Collaboration
Analytics
Consumer Insights
E-commerce Platforms
Pitch Kits
Sell-sheets
Video Content
Partnership Management
The Walt Disney Company
Leading producers & providers of entertainment and information