Retail Media Account Manager
PacvueFull Time
Junior (1 to 2 years)
Candidates should have 2-4 years of experience in a media agency, media owner, data provider, or adtech platform, with specific experience in the programmatic landscape, media trading, data sales, or media buying. Established contacts with agency holding company traders, a strong understanding of media planning and buying processes, audience data, and digital ad operations are required. A BA/BS degree in Communications, Marketing, Business, or a related field is preferred, along with excellent written and verbal communication skills, a consultative approach, and strong organizational abilities. Familiarity with CRM systems like Salesforce and experience with DSPs, onboarding platforms, or audience tools are a plus. The role requires a willingness to travel within NYC approximately 3 days per week.
The Account Executive will be responsible for prospecting, networking, and developing new business opportunities with media agencies to expand NielsenIQ's footprint. They will evangelize NIQ data assets, understand client needs using their media agency background, and contribute to strategic recommendations. Responsibilities include participating in client discovery conversations, tailoring NIQ solutions, generating sales leads, and maintaining a sales pipeline consistent with growth strategy. The role involves assisting with sales materials and presentations, maintaining CRM data, acting as a liaison between teams, building fluency in NIQ offerings, and staying current with industry trends.
Global measurement and data analytics provider
Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.