Anteriad

Senior Trader, Programmatic

United States

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing and Advertising, Data & AnalyticsIndustries

Requirements

Candidates should be intelligent, energetic, and self-motivated individuals with experience in planning, setup, and execution of audience-targeted campaigns. Expertise in using multiple interfaces and media buying tools (DSPs) across various channels is required, along with a strong understanding of programmatic media.

Responsibilities

The Senior Trader, Programmatic will build working relationships with digital teams, manage ad campaign implementation and oversight across different platforms, and take ownership of pre-campaign to post-campaign requirements. They will generate insights for reporting, incorporate audience planning and proprietary media into campaign execution, and manage customer portfolios to deliver campaigns with high service and strong results. Additionally, they will share programmatic knowledge through training sessions and identify opportunities to improve existing products.

Skills

Programmatic Trading
Audience Targeting
Media Buying
DSP (Demand-Side Platform)
B2B Marketing
Data-Driven Decisions
Campaign Execution
Cross-Channel Marketing

Anteriad

B2B marketing solutions using data analytics

About Anteriad

Anteriad provides marketing solutions specifically designed for businesses, focusing on data-driven strategies and analytics. The company collects and analyzes large amounts of data to help clients understand market trends and customer behavior, which in turn allows them to optimize their marketing efforts. Anteriad's services include access to proprietary data and analytics platforms, as well as customized marketing strategies tailored to individual client needs. Unlike many competitors, Anteriad combines a subscription-based model with consultancy services, ensuring a steady revenue stream while also offering personalized support. The goal of Anteriad is to enhance marketing efficiency and improve customer acquisition for its clients across various sectors, including financial services and high-tech industries.

Town of Rye, New YorkHeadquarters
2000Year Founded
$2.4MTotal Funding
SERIES_ACompany Stage
Data & Analytics, Consulting, Enterprise Software, Financial ServicesIndustries
501-1,000Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off
Paid Sick Leave
Parental Leave
Professional Development Budget

Risks

Emerging AI-driven marketing platforms could challenge Anteriad's market position.
Complex EMEA data privacy regulations may hinder Anteriad's multilingual intent solution.
Economic uncertainties in North America could impact demand for Anteriad's services.

Differentiation

Anteriad excels in AI-driven data privacy, ranking high in Neutronian's scores.
The company offers GDPR-compliant multilingual intent solutions, enhancing its EMEA market presence.
Anteriad's leadership team has extensive experience in data-driven B2B marketing.

Upsides

Anteriad's revenue grew 208% over three years, ranking on the Inc. 5000 list.
The company won the Engage B2B Marketing Team of the Year award, boosting its reputation.
Anteriad's Marketing Cloud received the Sammy award for Product of the Year twice.

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