Sr. Ad Sales Director - Brand Partnerships
Brave- Full Time
- Senior (5 to 8 years)
Employment Type: Full-time
Ibotta is seeking a Vice President, Strategic Partnerships to join our innovative team and contribute to our mission to Make Every Purchase Rewarding. In this role, you’ll have the opportunity to build relationships with our most important strategic partners that host Ibotta’s offer content on a white-label basis. This will include working with large national retailers, their executive teams, and various functions across the partner’s organization. These partnerships will account for hundreds of millions of dollars in annual gross profit and represent the future of Ibotta and the Ibotta Performance Network (IPN).
Location: Bentonville, AR Candidates must live in the United States.
Ibotta (NYSE: IBTA) is a leading performance marketing platform allowing brands to deliver digital promotions to over 200 million consumers through a network of publishers called the Ibotta Performance Network (IPN). The IPN allows marketers to influence what people buy, and where and how often they shop – all while paying only when their campaigns directly result in a sale. American shoppers have earned over $1.8 billion through the IPN since 2012. The largest tech IPO in history to come out of Colorado, Ibotta is headquartered in Denver, and is continually listed as a top place to work by The Denver Post and Inc. Magazine.
Shopping rewards app for cash-back offers
Ibotta operates a shopping rewards app that connects brands with millennial consumers by offering cash-back rewards for purchases. Users earn cash back by shopping at partner retailers, which encourages them to shop more often and spend more. Brands and retailers collaborate with Ibotta to promote their products through targeted advertising within the app, especially during major shopping events like Black Friday. Ibotta generates revenue by charging these brands for featured placements and marketing campaigns designed to increase sales velocity and conversion rates. The company aims to enhance brand awareness and drive incremental sales for its clients, making it a significant player in the retail and consumer goods market.