Sr. Performance Marketing Manager (Remote)

Position Overview

• Location Type: Remote (US-based only)
• Job Type: Full-Time
• Salary: $153.8K - $171.9K

This role is for a Sr. Performance Marketing Manager with deep expertise in the Google suite of advertising products to lead core SEM, pMAX, and YouTube channels. The goal is to drive new patient starts growth across the company's therapy and psychiatry solutions. This position involves setting channel strategy, collaborating with cross-functional partners, and managing a contractor for execution. The ideal candidate is data-driven, a self-starter, and committed to the company's mission and values.

Requirements

• 7+ years of marketing experience
• 3+ years of search marketing experience
• Hands-on experience managing SEM, pMAX, and YouTube programs
• Experience managing complex accounts with annual budgets of $XX M
• Demonstrated business impact (e.g., launching/scaling a new product/service or driving significant efficiency improvements)
• Ability to analyze data from disparate systems (ad platforms, site analytics, BI tools, CRMs) to identify and communicate trends
• Capability to work cross-functionally with Product, Analytics, Biz Ops, and Finance to drive program strategy and execution

Preferred Qualifications

• 2+ years of experience at a high-growth startup
• Experience in regulated industries, particularly health or mental health
• Experience in marketplace businesses
• Rounded skillset beyond media buying, including measurement, martech enablement, and planning/forecasting
• Experience working with fully in-house or lean hybrid teams

Company Information & Benefits

The company is dedicated to treating the whole person and aims to destigmatize mental health, embracing it as an integral part of overall well-being. They provide quality, evidence-based, and compassionate care to empower individuals.

Employee Benefits:

• 100% remote work environment (US-based only) with working hours supporting work-life balance
• Attractive pay and benefits with full pay range transparency
• Comprehensive health benefits: Medical, dental, vision, life, disability, and FSA/HSA
• 401(k) plan access
• Generous time-off policies, including 2 company-wide shutdown weeks per year
• Paid parental leave for all parents
• Employee Assistance Program (EAP)
• New hire home office stipend
• Quarterly department stipend for team-building or gatherings
• Wellness events and lunch & learns
• Community and employee resource groups to foster belonging

Company Culture

The team believes that diversity, equity, and inclusion are fundamental to their mission of making mental healthcare work for everyone.