Sr. Marketing Manager, UK

Position Overview

• Location Type: UK (Remote)
• Employment Type: Full-time
• Salary: Not specified

Carrot Fertility is the leading global fertility, family-building, and lifelong hormonal healthcare platform. Carrot provides care for everyone, everywhere, trusted by over a thousand multinational employers, health plans, and health systems. The company focuses on expanding access and improving outcomes from maternity through menopause and pre-pregnancy through parenting.

The Role: Carrot is seeking a Senior Marketing Manager to support our growing global presence, with a focus on EMEA. This role will be instrumental in driving localized marketing efforts, working closely with cross-functional teams to ensure our messaging resonates in target markets. The ideal candidate has experience launching products in EMEA, thrives in a collaborative environment, and is eager to support a variety of marketing initiatives, from content development to campaign execution.

Team

• This role sits on the Marketing team, reporting to the VP of Marketing.
• Carrot’s Marketing team is responsible for sharing the Carrot story with the world.

Responsibilities

• Partner with the global sales and customer success teams to develop localized marketing materials that support regional goals.
• Collaborate with the Content Marketing Manager and Design Team to create and adapt content for target markets, ensuring alignment with Carrot’s brand and messaging.
• Work closely with Product Marketing, the Director of Comms, Global Sales, and Customer Success teams to shape our messaging in target markets.
• Support the execution of marketing campaigns, events, and partnerships that drive awareness and engagement in EMEA.
• Assist with Product Marketing efforts, helping to refine messaging and positioning for new product launches in the region.
• Research market trends and customer insights to inform localized marketing strategies.
• Analyze marketing performance data to identify areas for improvement.
• Maintain and update regional marketing assets, ensuring consistency and accuracy across all materials.
• Conduct market research to identify industry trends in target markets.

Minimum Qualifications

• 6-8 years of marketing experience
• Based in the UK
• Experience launching products in EMEA and tailoring marketing strategies for regional audiences
• Strong collaboration skills, with experience working cross-functionally with sales, customer success, and creative teams
• Excellent written and verbal communication skills
• Excellent organizational and project management skills with the ability to manage multiple projects and meet deadlines
• Comfort with the ambiguity inherent in a fast-paced startup environment

Preferred Qualifications

• Experience (Not specified)