Solutions Engineer, Growth Marketing at Opto Investments

San Francisco, California, United States

Opto Investments Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
FinTech, Alternative Investments, Wealth ManagementIndustries

Requirements

  • Onsite presence 3 days per week in SF
  • Ability to partner with growth marketing, sales, and engineering teams (implied experience/collaboration skills)

Responsibilities

  • Partner with growth marketing, sales, and engineering teams
  • Develop and execute (technical) experiments to improve user acquisition and revenue generation
  • Build cutting-edge web experiences to drive acquisition, engagement, and business among the Registered Investment Advisor (RIA) community
  • Build and maintain integrations with marketing tools, analytics platforms, and HubSpot (CRM and web chassis)
  • Support sales and marketing teams on lead flow and lifecycle management
  • Automate processes with the broader engineering team
  • Build, drive, and execute on an aggressive marketing roadmap incorporating AI tools and other MarTech to achieve broader scale and automation for marketing and sales

Skills

HubSpot
CRM
Analytics Platforms
AI Tools
MarTech
Web Development
API Integrations
Process Automation

Opto Investments

Tech-driven private markets investment platform

About Opto Investments

OptoInvest offers a technology-driven investment platform for the wealth management community, focusing on private markets like private credit, private equity, real estate, and venture capital. The platform simplifies the investment process for fiduciaries by providing curated investment opportunities and customizable solutions, while aligning its interests with clients by investing its own capital in the deals it offers. Unlike competitors, OptoInvest does not receive fees from fund managers, fostering trust and commitment to client success. The company's goal is to enhance investment outcomes and build long-term partnerships with fiduciaries.

New York City, New YorkHeadquarters
2020Year Founded
$141MTotal Funding
SERIES_ACompany Stage
Fintech, Financial ServicesIndustries
51-200Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off
Paid Holidays
Company Equity
Home Office Stipend
Phone/Internet Stipend

Risks

Increased competition from tech-driven platforms could erode Opto's market share.
Reliance on strategic partnerships may risk client engagement if outcomes are not met.
Potential regulatory changes could impact Opto's business model and increase costs.

Differentiation

Opto aligns its incentives with clients by investing its own capital in deals.
The platform offers expertly curated investments and fully-customized solutions for fiduciaries.
Opto provides long-term, hands-on guidance throughout the investment lifecycle.

Upsides

Partnership with Mercer Advisors enhances Opto's client offerings and market reach.
Launch of Planner tool streamlines investment processes for advisors, improving efficiency.
New leadership roles focus on strengthening brand presence and expanding market reach.

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