Paid Social Media Manager
Eight SleepSalary not specified
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Health, Fitness, WellnessIndustries
Requirements
- 2+ years of relevant experience in digital marketing in User Acquisition
- Practical experience with a large budget in Paid Social platforms (Meta Ads/TikTok/Snapchat)
- Proficiency in English - B2 or higher level
- Excellent communication skills, with the ability to effectively communicate ideas, feedback, and instructions to team members, stakeholders, and cross-functional teams
- Analytical mindset, knowledge of Microsoft Office (MS Excel) and Google Workspace (Google Sheets, Google Docs, Google Slides)
- Experience with Google Analytics/Tableau/Clarisight will be a plus
- Flexibility to adapt to changing priorities and circumstances, with the ability to pivot quickly when necessary
Responsibilities
- Managing the full cycle mobile traffic advertising campaigns: launching, optimization and scaling
- Experimenting on creatives with designers: A/B testing, performance analysis and optimization
- Monitoring advertising campaigns for performance monitoring, optimization and reporting
- Researching and evaluating new user acquisition channels
- Staying abreast of industry trends, emerging threats, and best practices in access management, identity governance, and security technologies
- Collaborating with IT, security, and compliance teams to develop, implement, and enhance access management processes, procedures, and controls
- In first three months: Be proficient on all metrics, processes and reports; independently manage the project, adhere to best practices, achieve target ROI, and know how to scale and reduce volumes when necessary; lead an additional area of responsibility, suggest ideas and improvements, know how to analyze competitors, and make data-driven decisions
Skills
Meta
TikTok
Snapchat
User Acquisition
A/B Testing
Campaign Optimization
Performance Monitoring
ROI Analysis
Mobile Advertising
Creative Testing
Channel Research
Wellth
Improves patient adherence to treatment plans
About Wellth
Wellth focuses on enhancing patient adherence to treatment plans through personalized programs based on evidence and behavioral economics. The company targets individuals who have difficulty maintaining health habits, such as taking medications or following treatment protocols, particularly in the areas of behavioral health and chronic disease management. Wellth tailors each member's experience to their specific needs, using insights from behavioral economics to tackle the reasons behind non-adherence and help members develop sustainable healthy habits. The company operates on an outcome-based payment model, meaning it only receives payment when its programs demonstrate validated success. This model appeals to healthcare providers, insurers, and employers who aim to lower healthcare costs by improving patient outcomes. Wellth's goal is to foster long-term relationships with its members while driving behaviors that positively impact healthcare costs and outcomes.
Culver City, CaliforniaHeadquarters
2014Year Founded
$36.5MTotal Funding
SERIES_BCompany Stage
HealthcareIndustries
51-200Employees
Benefits
Flexible Work Hours
Unlimited Paid Time Off
Parental Leave
Health Insurance
Dental Insurance
Vision Insurance
Health Savings Account/Flexible Spending Account
Performance Bonus
Risks
Increased competition from platforms like Omada Health and Livongo.
Regulatory scrutiny on AI and patient data may increase compliance costs.
Dependence on outcome-based models poses financial risks if outcomes aren't achieved.
Differentiation
Wellth uses behavioral economics to improve adherence in chronic disease populations.
The company offers a personalized mobile platform for patient engagement and habit formation.
Wellth's outcome-based payment model ensures payment only for successful program outcomes.
Upsides
Growing demand for digital health solutions supports Wellth's personalized programs.
AI integration enhances patient engagement, aligning with Wellth's recent feature launch.
Partnerships with Medicaid plans expand Wellth's reach in chronic condition management.
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