Senior User Acquisition Manager at Wellth

Cyprus

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Health, Fitness, WellnessIndustries

Requirements

2+ years of relevant experience in digital marketing in User Acquisition
Practical experience with a large budget in Paid Social platforms (Meta Ads/TikTok/Snapchat)
Proficiency in English - B2 or higher level
Excellent communication skills, with the ability to effectively communicate ideas, feedback, and instructions to team members, stakeholders, and cross-functional teams
Analytical mindset, knowledge of Microsoft Office (MS Excel) and Google Workspace (Google Sheets, Google Docs, Google Slides)
Experience with Google Analytics/Tableau/Clarisight will be a plus
Flexibility to adapt to changing priorities and circumstances, with the ability to pivot quickly when necessary

Responsibilities

Managing the full cycle mobile traffic advertising campaigns: launching, optimization and scaling
Experimenting on creatives with designers: A/B testing, performance analysis and optimization
Monitoring advertising campaigns for performance monitoring, optimization and reporting
Researching and evaluating new user acquisition channels
Staying abreast of industry trends, emerging threats, and best practices in access management, identity governance, and security technologies
Collaborating with IT, security, and compliance teams to develop, implement, and enhance access management processes, procedures, and controls
In first three months: Be proficient on all metrics, processes and reports; independently manage the project, adhere to best practices, achieve target ROI, and know how to scale and reduce volumes when necessary; lead an additional area of responsibility, suggest ideas and improvements, know how to analyze competitors, and make data-driven decisions

Skills

Key technologies and capabilities for this role

MetaTikTokSnapchatUser AcquisitionA/B TestingCampaign OptimizationPerformance MonitoringROI AnalysisMobile AdvertisingCreative TestingChannel Research

Questions & Answers

Common questions about this position

What is the salary for the Senior User Acquisition Manager position?

This information is not specified in the job description.

Is this a remote or hybrid role?

The position is hybrid.

What skills and experience are required for this role?

Candidates need 2+ years in digital marketing focused on User Acquisition, practical experience managing large budgets on Paid Social platforms like Meta Ads, TikTok, and Snapchat, proficiency in English at B2 or higher, excellent communication skills, and an analytical mindset with knowledge of MS Excel and Google Workspace.

What is the company culture like at Wellth?

Wellth fosters a culture that champions personal and professional growth, with a diverse team of over 700 passionate professionals across 5 hubs, focused on improving global health and wellness through innovation.

What does the hiring process look like?

The process includes a recruiter call, meeting a team member, skills assessment, and meeting the leadership team.

Wellth

Improves patient adherence to treatment plans

About Wellth

Wellth focuses on enhancing patient adherence to treatment plans through personalized programs based on evidence and behavioral economics. The company targets individuals who have difficulty maintaining health habits, such as taking medications or following treatment protocols, particularly in the areas of behavioral health and chronic disease management. Wellth tailors each member's experience to their specific needs, using insights from behavioral economics to tackle the reasons behind non-adherence and help members develop sustainable healthy habits. The company operates on an outcome-based payment model, meaning it only receives payment when its programs demonstrate validated success. This model appeals to healthcare providers, insurers, and employers who aim to lower healthcare costs by improving patient outcomes. Wellth's goal is to foster long-term relationships with its members while driving behaviors that positively impact healthcare costs and outcomes.

Culver City, CaliforniaHeadquarters

2014Year Founded

$36.5MTotal Funding

SERIES_BCompany Stage

HealthcareIndustries

51-200Employees