Senior Sales Manager (Italian, Hotels/Media) at Sojern

London, England, United Kingdom

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Hospitality, Hotels, TravelIndustries

Requirements

5+ Years of Sales Experience: Proven track record in business development, preferably within digital marketing or hospitality, backed by industry contacts
Bilingual Proficiency: Fluency in Italian and English; any other European language is a strong plus
Digital Marketing Acumen: Solid understanding of the latest advertising trends, channels, and best practices, with hands-on experience in selling media solutions to hotels
Hotel Industry Experience: Familiarity with the hospitality sector—whether through marketing or overall Distribution—enabling quick understanding of hotel-specific challenges and opportunities
Pipeline Building Expertise: Proven ability to identify and nurture prospects, maintaining a robust and diversified pipeline that consistently generates new business opportunities
Results-Oriented Mindset: Demonstrated track record of meeting or exceeding targets, using data-driven strategies to optimise performance and achieve measurable outcomes
Team Player Mentality: Collaborative spirit and willingness to work cross-functionally
Highly driven self-starter with a hunter mindset, excelling at understanding diverse hotel segment needs, anticipating marketing/branding challenges, and crafting compelling pitches
Deep knowledge of digital advertising, advanced prospecting skills, and consultative selling techniques
Preparedness to travel regionally for client meetings, industry events, and trade shows
Up-to-date knowledge of ad tech innovations, programmatic tools, and hospitality marketing practices

Responsibilities

Develop and grow a high-value pipeline by owning and expanding a portfolio of independent and regional chain hotel clients across Italy, leveraging Sojern’s full range of advertising solutions (SEM, Metasearch, Email, Social, Display, Native, and Video), managing the entire sales funnel from prospecting through close, and executing targeted strategies for Pay on the Stay (PoTS) and CPM (Managed) campaigns
Consistently meet and exceed new-win targets while focusing on revenue impact and overall revenue goals
Design compelling pitches using insights to highlight Sojern’s value proposition, educating hotel partners on driving direct bookings, brand visibility, and measurable ROI
Collaborate with regional booking engines and other partners to uncover new client opportunities, expanding Sojern’s global presence, and present at workshops, seminars, and industry events
Maintain thorough and up-to-date records of all sales activities, opportunities, and client interactions, using advanced reporting and dashboards for data-driven insights
Work closely with Onboarding, CSM teams, Marketing/PR, Product, and other regional sales teams to share best practices and ensure seamless cross-functional collaboration
Travel regionally for client meetings, industry events, and trade shows to build relationships and stay informed about market developments
Maintain up-to-date knowledge of the latest ad tech innovations, programmatic tools, and hospitality marketing practices to enhance sales pitches and promote continuous improvement

Skills

Key technologies and capabilities for this role

SEMMetasearchEmailSocialDisplayNativeVideoPoTSCPMProspectingConsultative Selling

Questions & Answers

Common questions about this position

What salary can I expect for the Senior Sales Manager role?

This information is not specified in the job description.

Is this Senior Sales Manager position remote or does it require office work?

This information is not specified in the job description.

What experience and skills are required for this role?

The role requires 5+ years of sales experience with a proven track record in business, a hunter mindset as a highly driven self-starter, advanced prospecting and consultative selling skills, and deep knowledge of digital advertising.

What is the team structure or work environment like at Sojern?

This is an Individual Contributor role where you will work closely with Onboarding, CSM teams, Marketing/PR, Product, and other regional sales teams to share best practices and ensure seamless cross-functional collaboration.

What makes a strong candidate for this Senior Sales Manager position?

A strong candidate is a highly driven self-starter with a hunter mindset, 5+ years of proven sales experience, expertise in understanding hotel marketing needs, advanced prospecting and consultative selling skills, and the ability to exceed sales targets.

Sojern

Travel marketing platform using AI insights

About Sojern

Sojern operates a marketing platform specifically designed for the travel industry, utilizing artificial intelligence and data science to help businesses understand traveler behavior. The platform serves clients such as hotels, airlines, and tourist attractions by providing insights that enable them to identify and reach their target customers effectively. Sojern's tools allow businesses to deliver tailored marketing messages across multiple channels, enhancing customer engagement and optimizing marketing performance to maximize their budgets. Additionally, Sojern offers features like customizable in-stay surveys and automated messaging to improve the guest experience and support overburdened staff. The company's goal is to empower travel businesses with deeper insights and more effective marketing strategies.

San Francisco, CaliforniaHeadquarters

2007Year Founded

$159MTotal Funding

SERIES_DCompany Stage

Data & Analytics, AI & Machine LearningIndustries

201-500Employees

Benefits

Health Insurance

Paid Vacation

Paid Sick Leave

Paid Holidays

401(k) Company Match

401(k) Retirement Plan

Flexible Work Hours

Remote Work Options

Stock Options

Unlimited Paid Time Off

Paid Parental Leave

Wellness Program

Mental Health Support

Professional Development Budget

Conference Attendance Budget

Home Office Stipend

Phone/Internet Stipend

Company Equity

Risks

Agentic AI could disrupt traditional digital marketing strategies, impacting Sojern's model.

Regulatory challenges may arise from expanding guest experience solutions to Europe.

Increased competition from other platforms leveraging Cloudbeds and Oracle partnerships.

Differentiation

Sojern leverages AI to provide insights into traveler behavior for targeted marketing.

The platform integrates with Cloudbeds and Oracle for enhanced accuracy and tracking.

Sojern's Guest Experience Solutions improve guest satisfaction and operational efficiency.

Upsides

AI-driven personalization in travel marketing is gaining traction, enhancing customer engagement.

Integration with Oracle Cloud Marketplace expands Sojern's reach and capabilities.

Expansion of guest experience solutions to Europe opens new market opportunities.

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