Senior Product Marketing Manager

London, England, United Kingdom

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Salesforce DevOps Platform, SoftwareIndustries

Requirements

Candidates should possess a Bachelor’s degree in Marketing, Communications, or a related field, with a minimum of 7 years of experience in product marketing, preferably within the SaaS or technology industry. Demonstrated experience working with complex technical products and translating them into customer-centric messaging is essential. Strong analytical skills and a proven track record of driving successful product launches are required.

Responsibilities

As the Senior Product Marketing Manager, you will be responsible for developing and executing go-to-market strategies, crafting compelling product messaging, and enabling sales to effectively position Gearset’s products in the market. You will drive successful product launches, elevate product perception, empower sales performance, uncover market opportunities, optimise marketing ROI, foster cross-functional collaboration, and champion customer insights. You will work closely with Group Product Managers to guide product strategy and trajectory, ensuring alignment between marketing plans and the product roadmap.

Skills

Product Marketing

Go-to-market strategy

Product launches

Messaging

Sales enablement

Salesforce

DevOps

Customer-centric storytelling

Market leadership

Gearset

DevOps solutions for Salesforce environments

About Gearset

Gearset provides DevOps solutions tailored for Salesforce environments. Its platform includes tools for streamlining deployment processes, automating backups, and enabling continuous integration. Users can compare metadata, monitor changes, conduct unit testing, and integrate with Salesforce DX (SFDX). Gearset operates on a subscription model, offering flexible plans for a wide range of clients, from small businesses to large enterprises like McKesson, Tripadvisor, and IBM. A key differentiator is its focus on security, with data encryption both in transit and at rest, ensuring that organizations can trust their data is protected. The goal of Gearset is to enhance the efficiency and security of Salesforce deployments, making it easier for teams to manage their development processes.

Cambridge, United KingdomHeadquarters

2015Year Founded

$53.5MTotal Funding

GROWTH_EQUITY_VCCompany Stage

Enterprise Software, CybersecurityIndustries

201-500Employees

Benefits

Health Insurance

Life Insurance

401(k) Company Match

Paid Vacation

Unlimited Paid Time Off

Flexible Work Hours

Discounted gym membership

Professional Development Budget

Risks

Emerging competitors in Salesforce DevOps could challenge Gearset's market position.

Rapid Salesforce updates may lead to compatibility issues for Gearset.

Economic downturns could reduce client spending on Gearset's subscription services.

Differentiation

Gearset simplifies Salesforce DevOps with a focus on deployment success and user feedback.

The platform integrates with GitHub, Azure DevOps, and Atlassian for a seamless pipeline.

Gearset offers enterprise-grade security with data encryption in transit and at rest.

Upsides

Increased demand for Salesforce DevOps tools boosts Gearset's market potential.

Gearset's new CI/CD functionality enhances its competitive edge in digital transformation.

The $55M funding supports Gearset's growth and expansion plans, including new offices.

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