Senior Product Marketing Manager
TremendousFull Time
Senior (5 to 8 years)
Candidates should have 7+ years of product management or customer-facing experience, with at least 5 years focused on B2B marketing technology, customer journey orchestration, or marketing automation platforms. Experience with Adobe Experience Cloud, Marketo Engage, or similar platforms is highly preferred. Strong understanding of B2B marketing strategies, including account-based marketing (ABM), lead management, and buying group dynamics is required, along with familiarity with SaaS platforms, APIs, and agile development environments.
The Senior Product Manager will define the strategy and roadmap for Adobe’s B2B Customer Journey products, including Adobe Journey Optimizer B2B Edition and Adobe Marketo Engage, collaborating closely with strategic customers to ensure value realization and drive innovation. They will translate customer insights into actionable product enhancements, build a long-term plan for the products, drive cross-functional alignment with engineering, design, and sales teams, and represent Adobe at industry events and customer forums. The role also involves giving strategic advice to customers and internal teams on the use of B2B Customer Journey products.
Software solutions for content creation and marketing
Adobe provides a range of software solutions focused on digital experiences, catering to creative professionals, businesses, and educational institutions. Its main offerings include Adobe Creative Cloud, which contains tools for photography, graphic design, video editing, illustration, UI/UX design, 3D and augmented reality, and social media content creation. Adobe also offers marketing solutions through Adobe Experience Cloud and document management services via Adobe Document Cloud. The company operates on a subscription-based model, allowing users to access its software through monthly or annual plans, with special pricing available for students, teachers, and businesses. Adobe differentiates itself from competitors by providing a comprehensive suite of tools that cover various aspects of content creation and marketing, all integrated into one platform. The goal of Adobe is to empower users to create, manage, and optimize their digital content effectively.