Senior Product Manager - Data & AI
SmithRxFull Time
Senior (5 to 8 years)
Candidates should have 5+ years in product management with a data focus and experience working with data providers like Liveramp. Strong analytical skills for market research and defining strategic value are required. Preferred qualifications include 7+ years of product management experience with a data focus, technical knowledge of technology stacks such as APIs and databases, and experience with product and engineering tools like JIRA, Aha!, and Figma. Experience in Advertising Technology (AdTech) or Marketing Technology (MarTech) is also preferred.
The Senior Product Manager will set strategic alignment with teams including engineering, sales, and product. They will analyze product metrics and the market landscape to identify user trends and opportunities. Key responsibilities include prioritizing the backlog, refining the roadmap, and defining and refining requirements for features.
TV ad measurement and attribution services
iSpot.tv specializes in TV Attribution, helping businesses understand the impact of their TV advertising on real-world results like store visits and sales. Their platform uses data from a large collection of TV ads and insights from 12 million opted-in Smart TVs to provide real-time measurement of ad impressions and viewer attention. iSpot primarily serves disruptive brands across various industries, offering a subscription-based service that integrates with clients' existing marketing tools to enhance the effectiveness of their TV campaigns. Unlike competitors, iSpot focuses on delivering advanced analytics and insights that allow brands to optimize their advertising strategies based on actual business outcomes. The company's goal is to empower brands to maximize their advertising investments through precise measurement and actionable insights.