Senior Manager, Marketing at Storable

United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Real Estate, Property Management, SaaSIndustries

Requirements

7-10 years in B2B SaaS marketing
Deep understanding of B2B SaaS marketing strategies
Experience with demand generation programs
Proven ability to scale marketing programs across SMB and enterprise segments
Strong leadership and team management skills
Data-driven mindset and analytical skills
Experience with marketing automation tools (HubSpot, Salesforce, Pardot)
Proficiency in CRM and marketing analytics platforms

Responsibilities

Develop and execute marketing strategies to drive new customer acquisition and customer retention (Heavy U.S. focus with additional focus in Australia and New Zealand)
Align closely with Sales, Product Marketing, and Customer Success to ensure unified go-to-market execution
Scale high-performing channels across inbound, outbound, paid media, and ABM
Lead upsell and cross-sell marketing initiatives to maximize customer lifetime value
Hire, manage, and mentor a team of 2-3 marketers focused on demand generation and customer-centric marketing
Foster a culture of data-driven experimentation, accountability, and growth
Lead with vulnerability, curiosity, and empathy, creating a psychologically safe team environment
Act as the primary marketing partner to the Marine and RV & Camping business units, ensuring alignment with strategic goals
Build strong relationships with GMs, Sales and Customer Success leaders to ensure marketing efforts support revenue and retention
Collaborate closely with Corporate teams (Product Marketing, Creative, RevOps) to drive brand alignment and GTM success
Translate growth goals into campaign strategies that span multiple touchpoints and channels
Help the team leverage tools like HubSpot, Salesforce, and Pardot to support campaign delivery, but with a focus on outcomes over operations
Manage demand gen targets and forecasting and continuously optimize for pipeline efficiency and CAC
Drive a programmatic ABM strategy targeting key enterprise accounts
Define and report on marketing KPIs, pipeline impact, and ROI
Partner with Revenue Operations to ensure accurate attribution and visibility across Salesforce and HubSpot/Pardot
Continuously test and refine programs based on performance insights

Skills

B2B SaaS Marketing

Demand Generation

HubSpot

Salesforce

Pardot

Marketing Automation

CRM

Marketing Analytics

ABM

Paid Media

Team Management

Data Analysis

Storable

Technology solutions for self-storage facilities

About Storable

Storable provides technology solutions specifically designed for the self-storage industry, which is valued at $38 billion. Their products include facility management software, marketing tools, websites, search aggregators, tenant insurance tools, and payment processing services. These tools help self-storage facility owners and operators streamline their daily operations and enhance business growth. Storable stands out from its competitors by having a diverse team with a wide range of backgrounds and experiences, which contributes to their success and creativity in product development. The company aims to empower self-storage businesses, whether large or small, to operate more efficiently and effectively.

Austin, TexasHeadquarters

2019Year Founded

$10MTotal Funding

BUYOUTCompany Stage

Enterprise Software, Real EstateIndustries

501-1,000Employees

Benefits

Health, dental, & vision insurance

Life & disability insurance

HSA & FSA

Parental leave

Flexible work hours

Remote work option

PTO

401(k) with company match

Performance bonus

Professional development

Risks

Increased competition from startups may erode Storable's market share.

International expansion exposes Storable to geopolitical risks and regulatory challenges.

Integration of Newbook's technology may face unforeseen challenges, affecting service quality.

Differentiation

Storable offers an integrated platform combining management software, marketing, and tenant insurance.

Storable's Insured-To-Value technology provides a unique revenue stream for operators.

Storable's platform is used by over 25,000 storage facilities globally.

Upsides

Storable's expansion in India supports ambitious growth plans and increased market presence.

AI-driven analytics optimize pricing strategies and occupancy rates for self-storage operators.

SBTi validation aligns Storable with eco-friendly practices, enhancing its sustainability credentials.

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