Senior Manager, Key Accounts at Sol de Janeiro

United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

BeautyIndustries

Requirements

Bachelor's degree required minimum

Responsibilities

Manage key account wholesale business for Sol de Janeiro and build strong, collaborative relationships with retailer teams
Grow the wholesale businesses in alignment with shared performance goals, remaining competitive and maintaining top rankings, advocating for brand opportunities with retailer counterparts
Own retailer meeting preparation including presentation materials, market samples, product samples, shipments, and meeting room set up
Manage 360 omnichannel opportunity planning in partnership with retailer and internal teams, including digital and in-store exposures for both permanent fixturing and temporary locations, sell-in sales, dot.com, media and social strategy, and sampling and loyalty/CRM initiatives, optimizing key levers and being best-in-class partners
Work closely with cross-functional teams and retailer partners to build new go-to-market strategies and 360 support elements to maximize core and new launches tailored to retail partners’ needs
Partner with field, education and events internal resources to align on strategy, planning and execution to support core and new launches
Own and manage retailer timelines and deliverables including new product forms, pricing set up and changes, samples, and logistic information
Build and own key account bottoms-up sell-in and sell-through plan
Project and track to gross shipment budgets and proactively seek out and maximize sell-in potential
Identify risks and opportunities to sell-in and sell-through plan and generate innovative solutions
Partner with internal and retailer planning partners to develop and communicate detailed plans and ensure adequate inventory support
Partner with visual merchandising, marketing and retailer teams to execute instore visual merchandising deliverables including design, planograms, timelines (endcaps/towers/gondola), and corresponding inventory planning and support
Conduct weekly and monthly sales reporting, analysis, and communication, identifying opportunities, amplifying successes, tracking rankings, etc

Skills

Account Management

Wholesale Management

Retail Partnerships

Omnichannel Strategy

Relationship Building

Sales Growth

Cross-Functional Collaboration

Launch Planning

Sol de Janeiro

Brazilian-inspired skincare and body care products

About Sol de Janeiro

Sol de Janeiro creates skin and body care products inspired by Brazil, including creams, lotions, shower gels, and perfumes. Their offerings feature unique scents and ingredients, such as the popular Brazilian Bum Bum Cream. The company distinguishes itself by focusing on sustainability and ethical practices, using vegan-friendly and reef-safe ingredients. Sol de Janeiro aims to provide luxurious skincare that promotes self-care while celebrating Brazilian culture.

Town of Wallkill, New YorkHeadquarters

2015Year Founded

$14.2MTotal Funding

EARLY_VCCompany Stage

Consumer GoodsIndustries

201-500Employees

Benefits

Performance Bonus

Hybrid Work Options

Risks

Competition from established premium skincare brands may impact market share.

L'Occitane's acquisition might alter Sol de Janeiro's brand identity.

Brazilian-inspired themes may limit appeal in non-tropical markets.

Differentiation

Sol de Janeiro captures Brazil's essence with unique scents and ingredients.

The brand emphasizes vegan-friendly and reef-safe ingredients in its products.

Sol de Janeiro's multi-channel approach enhances its market presence and accessibility.

Upsides

Increased demand for vegan and cruelty-free products boosts Sol de Janeiro's market appeal.

Experiential marketing strategies enhance consumer engagement and brand loyalty.

L'Occitane's acquisition could expand Sol de Janeiro's international distribution.

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