Senior Growth Marketing Manager

Remote

Apply with AI Apply

Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Financial Technology, API PlatformIndustries

Requirements

Candidates should have 4-6 years of experience in growth, demand generation, or performance marketing, preferably in B2B SaaS or fintech. Proficiency in paid media platforms, SEO best practices, marketing automation, and analytics tools such as Google Analytics, SQL, and HubSpot is required. A data-driven mindset with a bias for action, a test-and-learn mentality, and strong creative instincts are essential, along with a proven track record of driving measurable growth and improving conversion metrics.

Responsibilities

The Senior Growth Marketing Manager will own the strategy, execution, and optimization of multi-channel marketing programs to drive business growth. This includes developing and executing growth plans across paid, organic, and partnership channels, leveraging marketing automation platforms for outreach and nurture flows, and managing paid acquisition campaigns across digital channels. Responsibilities also include running conversion experiments on landing pages and lead capture flows, analyzing performance data to identify insights and iterate, and collaborating with product marketing, field marketing, and sales teams to align campaigns with business priorities.

Skills

Growth Marketing

Demand Generation

Performance Marketing

HubSpot

Clay

Smartlead

Google Ads

LinkedIn Ads

Conversion Rate Optimization

A/B Testing

Data Analysis

KPI Tracking

Marketing Automation

Customer Acquisition Cost (CAC)

Return on Ad Spend (ROAS)

Truv

Consumer-permissioned financial data platform

About Truv

Truv provides a platform that allows financial organizations to access consumer-permissioned data, which includes income and employment verification, direct deposit switching, and employment history verification. The platform works by integrating various data sources, enabling organizations to make informed decisions while reducing risks and costs associated with customer acquisition and verification processes. What sets Truv apart from its competitors is its comprehensive access to all consumer-permissioned financial data sources, which allows for quicker launches and a more efficient workflow. The goal of Truv is to empower financial organizations to operate more confidently and effectively by providing high-quality data and tools that drive growth.

New York City, New YorkHeadquarters

2020Year Founded

$27.7MTotal Funding

SERIES_ACompany Stage

Fintech, Financial ServicesIndustries

51-200Employees