Head of Revenue Marketing
HeadwayFull Time
Expert & Leadership (9+ years)
Candidates must have experience in revenue marketing, demand generation, event marketing, field marketing, and digital marketing. A proven track record of building, managing, and optimizing these functions is required, along with experience in developing end-to-end demand generation strategies to meet global revenue targets. Experience collaborating with global sales leaders, particularly in sectors like Defense & Intelligence and Civil Government, is essential. Familiarity with geospatial analytics and the Space Economy is a plus. This is a hybrid role requiring 3 days per week in the San Francisco office.
The Senior Director of Revenue Marketing will lead worldwide revenue marketing efforts, including demand generation, event marketing, field marketing, digital marketing, and marketing operations. This role is responsible for developing and implementing multi-channel demand generation strategies to drive qualified opportunities and pipeline, with a focus on high-priority solutions for D&I and Civil Government. They will provide marketing support for global sales teams, lead global field marketing teams, and oversee global events. The position involves managing and optimizing digital demand generation channels, creating outbound marketing and ABM frameworks, and utilizing data and analytics to monitor, optimize, and strategically allocate the budget for maximum ROI.
High-resolution satellite imagery subscription service
Planet captures high-resolution satellite images of the Earth using a fleet of small satellites called Doves. These satellites provide near-daily, detailed imagery across eight different bands, allowing clients to monitor environmental changes, manage resources, plan urban developments, and respond to disasters. The company operates on a subscription-based model, giving clients access to a vast library of images and data analytics tools. This approach ensures consistent revenue as clients require ongoing updates. Planet differentiates itself by offering customized solutions and educational resources through Planet School, helping users effectively utilize their platform. The goal of Planet is to be a leader in the geospatial intelligence market, providing valuable insights through frequent and detailed Earth observation.