[Remote] Director, Revenue Marketing (AMER) at dbt Labs

United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, Analytics, SaaSIndustries

Requirements

7+ years of B2B marketing experience

Responsibilities

Own the data-driven revenue marketing strategy — Leverage analytics to identify and scale programs that accelerate deal velocity and expand opportunity size, driving pipeline growth and revenue impact across regions and segments
Partner closely with marketing analytics and sales leadership — Align data insights with revenue goals to pinpoint high-performing programs, set clear IC targets, and focus investment on the most impactful opportunities
Advance program performance and accountability — Use data-driven insights to continuously optimize marketing investments, assign measurable team goals, and ensure every initiative contributes directly to revenue outcomes
Partner with the campaigns team to mature ABM initiatives — Apply performance analytics to design targeted campaigns that engage key accounts, shorten deal cycles, and grow deal value through tailored content and outreach
Analytics & Reporting — Maintain full-funnel visibility by tracking campaign, program, and pipeline results with associated costs; drive executive reporting cadence and transparent performance tracking to enable real-time decisions
Build strong relationships with regional customers — Identify advocates and amplify success stories that demonstrate measurable business impact through events, campaigns, and community engagement
Manage regional marketing budgets, vendors, and agency partners — Allocate spend strategically based on data insights to prioritize programs that deliver the greatest revenue efficiency and impact

Skills

Key technologies and capabilities for this role

Revenue MarketingPipeline GenerationBrand BuildingPeople ManagementTeam LeadershipMarketing StrategySales EnablementDemand Generation

Questions & Answers

Common questions about this position

What is the primary KPI for this role?

The primary KPI is owning pipeline generation and net new annual recurring revenue.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What salary or compensation is offered for this position?

This information is not specified in the job description.

What are the key responsibilities that show required skills for this role?

Key skills include building data-driven revenue marketing strategies, leveraging analytics to scale programs, partnering with marketing analytics and sales leadership, and optimizing marketing investments based on data insights.

Does this role involve managing a team?

Yes, this is a people management role leading a team of marketers from Field Marketing and ABM.

dbt Labs

Cloud-based data management platform for analytics

About dbt Labs

GetDBT.com is a cloud-based data management platform that helps companies streamline their data development processes. It allows users to write business logic more efficiently, enhances code reusability, and ensures data quality through testing and governance features. Unlike its competitors, GetDBT.com focuses on scalability and complexity, making it suitable for businesses at various stages of data maturity. The company's goal is to empower organizations to manage their data effectively while providing reliable service through a subscription model.

Philadelphia, PennsylvaniaHeadquarters

2016Year Founded

$403.1MTotal Funding

SERIES_DCompany Stage

Data & Analytics, Enterprise SoftwareIndustries

501-1,000Employees

Benefits

Unlimited Paid Time Off

401(k) Company Match

401(k) Retirement Plan

Health Insurance

Paid Parental Leave

Wellness Program

Home Office Stipend

Risks

Increased competition from Fivetran's integration may lead to customer attrition.

Dbt Mesh's complexity could cause integration challenges for existing users.

New executive appointments may lead to strategic shifts misaligned with customer expectations.

Differentiation

Dbt Labs offers a unique open-source analytics engineering tool for data transformation workflows.

The platform supports SQL-based data modeling, appealing to data analysts and engineers.

Dbt Mesh architecture allows cross-project model referencing, enhancing scalability for complex data needs.

Upsides

Collaboration with Fivetran enhances platform capabilities, attracting more enterprise clients.

Mark Porter's appointment as CTO could drive technological advancements and innovation.

Recent dbt Cloud enhancements improve collaboration, appealing to large teams and enterprises.

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