Candidates should possess 7+ years of experience in CRM or lifecycle marketing within B2B SaaS or technology sectors. A deep understanding of integrated B2B CRM marketing strategies across various customer segments and strong project management skills are required, demonstrating the ability to coordinate a varied workload with multiple deadlines and stakeholders.
The Senior CRM Marketing Manager will lead the execution of multi-channel campaigns to drive engagement, adoption, and revenue growth across the entire customer journey. This involves working cross-functionally with marketing, sales, and customer success teams globally to design, implement, and monitor campaign performance. Key duties include evaluating campaign effectiveness, refining strategies, reporting on ROI and lifecycle KPIs, providing insights for optimization, and aligning with various departments on strategies and customer experience. The role also requires championing operational excellence by tracking SLAs and ensuring campaign delivery efficiencies, as well as participating in ad-hoc projects to support new business initiatives.
HR platform for managing global workforces
Deel provides a platform that helps businesses manage their international workforces more easily. It offers a range of services including payroll processing, compliance monitoring, and immigration support, all integrated into one system. This allows companies to handle various HR functions from a single platform, which is especially useful for those with employees in different countries. Deel stands out from its competitors by combining multiple HR services into one cohesive solution, making it simpler for businesses to operate globally. The goal of Deel is to streamline the management of global teams, ensuring that companies can focus on their core operations while staying compliant with local laws and regulations.