SEM (Search Engine Marketing) Product Manager at NewsBreak

Mountain View, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Media, AdTech, TechnologyIndustries

Requirements

5+ years of experience in product management or an equivalent role
Experience in digital advertising
Strong analytical skills and ability to execute complex product launches
Ability to act decisively in the face of ambiguity
User-focused. Skilled at developing high quality product strategies & roadmaps
Strong sense of logic and critical thinking skills; data-driven approach to problem-solving
Strong sense of internet/technical products and curiosity for innovation
Experience working with brand advertisers and building viewability and brand safety measurements, direct collaboration with sales/AMs preferred
Experience with programmatic ads on publisher side, or experience with ad platform product management
MBA and/or post graduate engineering/science degree
Entrepreneurial spirit with a proven track record of leading through influence and delivering results in a fast-moving environment

Responsibilities

Define and build the proper measurement of ad performance and user experience for both branding and performance Ads
Drive the effort to improve the overall ad revenue and user experience
Drive integration work with different partners from a technical perspective, including event tracking, user data matching, reporting, etc. Drive new features to empower partners and improve ops efficiency
Design and launch innovative products that help advertisers meet their goals by leveraging NewsBreak's first-party data and unique user engagement
Develop and maintain a deep understanding of the global advertising market and the needs of advertisers
Collaborate closely with Sales, Ad Ops, Core Product, Engineering, and other cross-functional teams to drive product implementation

Skills

Product Management

Digital Advertising

SEM

AdTech

Ad Performance Measurement

Event Tracking

User Data Matching

Reporting

First-Party Data

User Engagement

NewsBreak

Digital news aggregation and distribution platform

About NewsBreak

NewsBreak is a digital platform that provides a variety of news articles and stories to its users. It aggregates news from multiple sources, including independent contributors, and presents it in a user-friendly format. The platform covers a wide range of topics, including local news, global events, lifestyle, and entertainment, which helps it appeal to a diverse audience. Unlike traditional news outlets, NewsBreak focuses on content aggregation and distribution, allowing it to quickly adapt to the interests of its users. The company primarily generates revenue through advertising, leveraging its large user base to attract advertisers, and may also partner with news providers and content creators to enhance its offerings. The goal of NewsBreak is to deliver a comprehensive news experience that keeps users informed about various topics while maintaining a broad reach in the competitive news and media industry.

Mountain View, CaliforniaHeadquarters

2015Year Founded

$136MTotal Funding

SERIES_CCompany Stage

Consumer Goods, EntertainmentIndustries

201-500Employees