Sales Development Representative (SDR)

Employment Type: Salaried, Full-Time Location Type: Hybrid Location: Denver, Colorado Salary: $50,000 - $55,000 USD base salary per year, plus performance-based commission.

Position Overview

At Formstack, we are seeking a motivated and driven Sales Development Representative (SDR) to help accelerate our growth by converting inbound inquiries into qualified opportunities. In this pivotal role, you will engage with prospects who have expressed interest in our solutions, qualify their needs, and work closely with our sales team to create meaningful business opportunities. If you’re passionate about delivering value through consultative conversations and thrive in a fast-paced SaaS environment, we’d love to hear from you!

Key Responsibilities

• Inbound Lead Qualification:
  • Respond promptly to inbound inquiries from prospects who have shown interest in Formstack’s solutions.
  • Qualify leads based on their needs, challenges, and fit for our platform to ensure high-value opportunities are passed on to the sales team.
  • Conduct 15-minute discovery calls to understand if the prospect’s use-case can be solved with Formstack.
  • Ensure any re-schedules are followed up with and worked to re-schedule.
• Sales Collaboration:
  • Work closely with the sales team to ensure smooth handoffs of qualified leads, setting up meetings for Account Executives (AEs) based on segment.
• CRM Management:
  • Regularly update and maintain accurate data in CRM systems (e.g., Salesforce) with key insights, notes, lead status, and next steps to drive efficient follow-up and track pipeline progress.
• Feedback Loop:
  • Share key learnings and observations from inbound interactions with product and marketing teams to help refine messaging, improve conversion rates, and enhance our offerings.
• Meet & Exceed Targets:
  • Consistently meet or exceed monthly and quarterly targets for meetings booked and qualified opportunities created.
• Continuous Learning:
  • Stay up-to-date with industry trends, product updates, and competitor offerings to refine your qualification skills and engage prospects in meaningful ways.

Qualifications

• Proven success in qualifying inbound leads and meeting/exceeding sales targets.
• Previous experience in an inbound sales or SDR role, preferably within a SaaS environment.
• Familiarity with tech stack (Salesforce, Outreach.io, Drift.io).
• Strong written and verbal communication skills with an ability to engage prospects in consultative conversations.
• Ability to quickly understand Formstack’s product offerings and effectively communicate their value to potential clients.
• Self-starter with a proactive mindset and results-driven approach.
• Ability to manage and prioritize multiple tasks efficiently in a fast-paced environment.
• Collaborative, team-oriented attitude, with a focus on achieving shared goals.

Why Join Us

• Be an integral part of a high-growth SaaS company that’s transforming how businesses streamline their processes.
• Work in a dynamic, collaborative environment with plenty of opportunities for career growth and advancement.
• Enjoy a flexible hybrid work environment that promotes both in-person collaboration and remote work.
• Competitive salary and commission structure, plus a comprehensive benefits package.

Application Instructions

If you’re passionate about turning inbound interest into lasting business relationships and driving growth through consultative selling, we’d love to hear from you. Apply today and join us on the journey to help businesses streamline their processes with Formstack!