Retail Marketing Specialist at Columbia Sportswear Company

Portland, Oregon, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Retail, ApparelIndustries

Requirements

Bachelor’s degree in Marketing, Business, or a related field
3–5 years of professional experience in marketing, business, or communications
Proficiency in Microsoft Office
Comfort working with cross-functional teams
Experience solving moderately complex problems with internal and external impact
Exposure to global, regional, and vendor-facing work environments with varied responsibilities
Highly organized with strong attention to detail and the ability to manage multiple tasks simultaneously
Confident communicator and presenter who collaborates effectively across teams
Calm under pressure, able to meet tight deadlines in a fast-paced environment
Creative marketer with a track record of driving traffic and sales in retail settings
Proactive team contributor who provides informal guidance and leads low-risk projects

Responsibilities

Support traffic-driving initiatives surrounding the customer brand experience, including in-store event activations, special brand partnerships, media programs, local partnerships, and mall partnerships to increase brand awareness and foot traffic
Execute in-store event activations and experiences, including event ideation, planning, project management, external vendor partnership, contractual negotiations, mall partnerships, and overall customer engagement to drive traffic
Provide brand campaign management support, including calendar planning, briefing assets and creative curation, delivering print and digital assets to vendors and partners, and ensuring strategic alignment across channels
Manage relationships and communications with external mall management teams, ensuring seamless participation in mall promotions, programs, campaigns, and events
Support program and event marketing strategy and executional support for grand openings, remodels, and localized events
Support store-level execution of brand partnerships and campaigns, ensuring alignment with broader marketing goals
Partner cross-functionally with internal teams (ISM, Ecommerce, Legal, Design, Real Estate, Merchants, and Operations) to ensure alignment and successful execution of marketing strategies

Skills

Key technologies and capabilities for this role

Project ManagementEvent PlanningVendor ManagementContract NegotiationCampaign ManagementPartnership ManagementCreative CurationRetail MarketingEvent ActivationBrand Partnerships

Questions & Answers

Common questions about this position

Is this role remote or in-office?

This is a hybrid role based out of the HQ office near Portland, Oregon, with the expectation to be in-office 3 days or more per week depending on business need, subject to change at business discretion.

What experience and education are required for this position?

A Bachelor’s degree in Marketing, Business, or a related field and 3–5 years of professional experience in marketing, business, or communications are required. Proficiency in Microsoft Office and experience working with cross-functional teams are also needed.

What key skills and qualities make a strong candidate for this role?

Candidates should be highly organized with strong attention to detail, confident communicators who collaborate effectively, calm under pressure in fast-paced environments, creative marketers with a track record of driving retail traffic, and proactive team contributors.

What is the team like for this position?

The role is part of the North America Direct-to-Consumer (DTC) team, which is highly collaborative and focuses on merchandising, retail marketing, and operations for outlet, brand, and employee stores in the US and Canada to ensure positive consumer experiences.

What is the salary or compensation for this role?

This information is not specified in the job description.

Columbia Sportswear Company

Designs and sells outdoor apparel and gear

About Columbia Sportswear Company

Columbia Sportswear Company designs and sells a variety of outdoor clothing and gear, including jackets, shirts, pants, shorts, footwear, and accessories like hats and backpacks. Their products are aimed at outdoor enthusiasts, hikers, campers, and active individuals of all ages. Columbia's products are known for their quality and durability, setting them apart from competitors in the outdoor apparel market. The company operates through a direct-to-consumer model, selling via their website, retail stores, and partnerships with other retailers, which helps them reach a wide audience. Their goal is to provide high-quality outdoor gear that enhances the experience of those who enjoy outdoor activities.

Portland, OregonHeadquarters

1938Year Founded

$40KTotal Funding

IPOCompany Stage

Consumer GoodsIndustries

1,001-5,000Employees