Programmatic Account Manager at The Walt Disney Company

Chicago, Illinois, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Media, Advertising, EntertainmentIndustries

Requirements

Candidates require 2+ years of professional advertising or media experience, or 1+ year in a large advertising sales role within the entertainment industry. A strong emphasis on programmatic, digital, and online media experience is preferred, along with 1 year of digital ad trafficking experience and hands-on experience with SSPs, DSPs, and/or ad exchanges. Familiarity with third-party ad servers like Campaign Manager 360, Sizmek, or Innovid, and a fundamental understanding of video ad serving concepts are necessary. The ability to think critically and use reporting insights for optimization is also required.

Responsibilities

The Programmatic Account Manager will act as a liaison between Disney and agencies, DSPs, and advertisers, leveraging programmatic ecosystem knowledge to provide client service and identify growth opportunities. They will steward digital advertising campaigns, collaborate with internal teams for comprehensive client support, and understand client advertising priorities. Responsibilities include identifying and troubleshooting issues, demonstrating knowledge of systems and tools, assisting with PMP and Programmatic Guaranteed setup, and partnering with Sales and Pricing & Planning for proposal submissions. The role involves leading client communication regarding programmatic offerings and optimizations, testing creative assets, ensuring ad specs are met, troubleshooting campaign performance, ensuring accurate campaign setup, mastering Disney and Hulu digital ad products, assisting with billing and reconciliation, and providing after-hours support for emergencies.