Product Pricing Manager at StackAdapt

Canada

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Ad Tech, SaaSIndustries

Requirements

8+ years of experience in pricing strategy, product monetization, or revenue management roles, with a strong track record in the B2B SaaS and/or advertising technology (AdTech) industry
Strong financial acumen and data analysis capabilities; proven ability to build financial models and perform complex pricing analyses
Proficiency with Excel and analytics tools (including SQL, BI dashboards, etc.) to inform data-driven pricing decisions
Excellent communication and presentation skills, with the ability to articulate complex pricing concepts and strategic recommendations to senior executives
Proven ability to work effectively across teams (Product, Sales, Marketing, Finance) and thrive in a fast-paced environment; comfortable leading discussions and workshops to gain buy-in for pricing changes and coordinating smooth implementation
Bachelor’s degree in Business, Finance, Economics or a related field; MBA or advanced degree is a plus

Responsibilities

Develop and execute pricing strategy: Design and implement comprehensive pricing models for platform offerings, considering product value, cost structures, and competitive positioning to maximize market share
Conduct ongoing market research and competitive benchmarking to stay abreast of pricing trends, emerging monetization models, and competitor strategies in the ad tech industry; use insights to position pricing for go-to-market advantage
Analyze customer usage patterns, feedback, and willingness-to-pay data to inform pricing decisions; partner with user research teams to conduct pricing surveys or tests, ensuring pricing reflects customer-perceived value and encourages adoption
Utilize data analytics and financial modelling to optimize pricing structures, discount strategies, and bundling options to maximize revenue and profit margins; identify opportunities to adjust price levels or policies to achieve margin targets while maintaining customer satisfaction
Track and monitor key pricing KPIs and metrics to evaluate the effectiveness of pricing strategies; prepare regular reports and insights, and make data-driven recommendations for continuous improvement of pricing and packaging

Skills

Key technologies and capabilities for this role

Pricing StrategyData AnalysisMarket ResearchCompetitive BenchmarkingCustomer InsightsMonetization StrategyProduct PackagingGo-to-Market PositioningB2B SaaSProgrammatic Advertising

Questions & Answers

Common questions about this position

What experience is required for the Product Pricing Manager role?

Candidates need 8+ years of experience in pricing strategy, product monetization, or revenue management roles, with a strong track record in the B2B SaaS and/or advertising tech industry.

What are the main responsibilities of this position?

The role involves developing and executing pricing strategy, conducting market and competitive analysis, gathering customer insights, optimizing pricing for margins, and monitoring performance KPIs.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

What makes a strong candidate for this Product Pricing Manager position?

The ideal candidate has extensive experience in B2B SaaS or programmatic advertising, with skills in data-driven pricing analysis, cross-functional collaboration with Product, Sales, Marketing, and Finance teams, and leveraging pricing for market competitiveness.

StackAdapt

Programmatic advertising and digital marketing platform

About StackAdapt

StackAdapt specializes in programmatic advertising, which uses software to automate the buying of digital ads. The company provides a platform that enables businesses to run display, video, and native advertising campaigns efficiently. Its main product is a Demand Side Platform (DSP) that allows advertisers to purchase digital ad space in real-time, ensuring that ads reach the right audience at the right moment. Unlike many competitors, StackAdapt does not require monthly minimum spending, giving clients flexibility in their advertising budgets. The company also offers a Creative Studio to help clients enhance their ad content for better results. StackAdapt is particularly recognized for its expertise in native advertising, boasting the largest scale in the industry with numerous integrations and partnerships. The goal of StackAdapt is to empower agencies and brands to maximize their digital advertising efforts through a comprehensive and flexible platform.

Toronto, CanadaHeadquarters

2014Year Founded

$4.2MTotal Funding

SERIES_BCompany Stage

Consumer Software, EntertainmentIndustries

1,001-5,000Employees

Benefits

Health Insurance

Mental Health Support

401(k) Company Match

401(k) Retirement Plan

Paid Vacation

Unlimited Paid Time Off

Remote Work Options

Work-from-home reimbursements

Professional Development Budget

Conference Attendance Budget

Parental Leave

Company Equity

Competitive salary + equity

Flexible Work Hours

Employee Stock Purchase Plan

Wellness Program

Gym Membership

Risks

Emerging DSPs with innovative features may erode StackAdapt's market share.

Stricter privacy regulations could impact StackAdapt's data-driven advertising strategies.

Economic downturns may lead to reduced advertising budgets, affecting StackAdapt's revenue.

Differentiation

StackAdapt offers no monthly minimums, providing flexibility for seasonal advertising demands.

The platform boasts the largest scale for native advertising with 30 integrations.

StackAdapt's Creative Studio optimizes ad content for better performance.

Upsides

StackAdapt's collaboration with Channel 4 expands broadcast advertising opportunities in the UK.

The launch of self-serve brand lift tools in APAC enhances campaign management flexibility.

Partnership with DoubleVerify improves post-impression measurement tracking for advertisers.

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