Senior / Lead Product Marketing Manager, New Products
ZipFull Time
Senior (5 to 8 years), Expert & Leadership (9+ years)
Candidates must have 5+ years of experience in product marketing, solutions marketing, strategy, or a related field. Experience navigating a regionally distributed organization with significant online interaction and creating various product content formats like pitch decks, case studies, videos, product sheets, and whitepapers is required. The ability to manage multiple projects simultaneously is also necessary.
The Product Marketing Manager will oversee a set of products, summarizing market insights, competitive landscapes, and product strategies. They will develop go-to-market plans, value positioning, messaging frameworks, and sales enablement materials for new data-based products. Responsibilities include building awareness and demand, understanding the data and audiences space including privacy regulations, partnering with marketing teams on campaigns, conducting win/loss analysis, distilling client feedback, and collaborating with product management, marketing, and sales teams.
Travel booking platform for flights, hotels, rentals
Expedia Group operates in the travel industry, offering a wide range of services for travelers and travel-related businesses. It connects users with options for flights, hotels, car rentals, vacation packages, and activities through its various brands, including Expedia, Hotels.com, and Vrbo. Travelers can easily find and book trips that match their preferences and budgets. The company earns revenue primarily through commissions on bookings and advertising from travel service providers looking to promote their offerings. Additionally, Expedia Group supports its partners by providing access to valuable data and technology, helping them improve their operations and grow their businesses. The goal of Expedia Group is to create a seamless travel experience for users while maximizing the potential of its partners.