Product Marketing Manager, AI at Sentry

San Francisco, California, United States

Sentry Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, AI, Developer ToolsIndustries

Requirements

  • 5+ years in product marketing with a proven track record of launching and growing technical products. Developer relations or community experience is a plus
  • Experience marketing to software engineers or machine learning teams. Familiarity with agents, LLM stacks, or AI/ML workflows is a strong bonus
  • Ability to distill complexity into clear messaging, prioritize effectively, and drive projects from zero to launch
  • Stellar written and verbal communication skills
  • A pinch of snark, sass, and humor. 2 cups of flexibility. A heaping serving of ambition wrapped in fondant of humility

Responsibilities

  • Lead the product marketing strategy for Seer, Sentry’s AI observability and agent debugging tool—helping developers understand, test, and trust what their AI agents are doing
  • Drive adoption of Sentry’s AI-powered features, from issue triage and summaries to suggestions and code fixes
  • Build campaigns and content for AI-native teams—startups shipping new LLM products, platform teams scaling agent infrastructure, and engineers responsible for reliability in AI-driven apps
  • Be the voice of the AI builder. Understand how and where their systems fail, and how Sentry can help—from fine-tuning through debugging in production
  • Craft sharp, technically accurate messaging that speaks to developers, ML engineers, and platform teams—grounded in real-world pain, not fluff
  • Ride shotgun with Sales Engineers and Solutions Architects to develop enablement, playbooks, and content that help teams adopt Seer and understand why agent observability even matters
  • Plan and coordinate launches for Seer and other AI features across multiple channels, making Sentry impossible to ignore in the AI observability space
  • Consider a launch Chapter 1. Continue the momentum with use-case content, customer stories, and lifecycle campaigns that drive usage and expansion
  • Keep a third eye on agent frameworks, LLM development trends, and AI tooling gaps. Use those insights to influence roadmap, messaging, and market position
  • Play well cross-functionally. Get cozy with PMs, EMs, Biz Ops, Sales, and Customer Success to align on product priorities and create feedback loops that keep us close to what AI teams really need

Skills

Product Marketing
Go-to-Market Strategy
AI Products
Messaging
Campaigns
Content Marketing
Developer Marketing
LLM
AI Observability
Agent Debugging

Sentry

Full-stack application monitoring and observability

About Sentry

Sentry offers full-stack application monitoring and observability, providing deep context, session replay, and distributed tracing to identify errors and performance bottlenecks across frontend and backend technologies, supporting JavaScript, Python, PHP, and more.

San Francisco, CaliforniaHeadquarters
2011Year Founded
$210.6MTotal Funding
SERIES_ECompany Stage
Consumer Software, Enterprise SoftwareIndustries
201-500Employees

Benefits

Competitive Compensation + Equity
401(k) Plan
Medical, Dental, Vision Insurance
Commuter Stipend
Professional Development Stipend
Health & Wellness Benefits
Charitable Matching Program
Flexible PTO
Paid Parental Leave

Risks

Competition from AI-powered tools like Devnaut may impact Sentry's market share.
The Functional Source License might deter developers preferring permissive open-source licenses.
Expanded integrations in Google's Gemini 2.0 could increase competition in error tracking.

Differentiation

Sentry offers real-time error tracking across the entire software stack.
The Functional Source License protects Sentry's commercial interests while supporting open-source collaboration.
Sentry's integration with Google's Gemini 2.0 enhances its visibility among developers.

Upsides

Integration with AI tools like Devnaut boosts Sentry's codebase visibility and productivity.
Sentry's focus on mobile performance monitoring aligns with growing demand in mobile solutions.
Winning the 2023 Digital Innovator Award highlights Sentry's leadership in digital transformation.

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