Product Manager at ActiveCampaign

Kraków, Lesser Poland Voivodeship, Poland

ActiveCampaign Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
SaaS, MarketingIndustries

Requirements

  • 3+ years of experience in product management, with a focus on platform or B2B SaaS products; marketing or adjacent SaaS preferred
  • Expertise in automation
  • Expertise in data platforms
  • Expertise in AI-driven product development
  • Experience managing 1-2 teams through the planning and execution of complex product initiatives
  • Strong business acumen and experience building business cases and developing hypotheses for platform product features
  • Strong project management skills with an ability to work cross-functionally and align teams toward shared goals
  • A passion for building innovative products that empower customers to leverage data and AI to drive their success

Responsibilities

  • Guide 1-2 cross-functional teams through the entire product lifecycle, from ideation to execution, driving collaboration and aligning efforts to company-wide goals
  • Develop and launch new platform features that enhance automation, data integration, and AI-driven insights, further differentiating ActiveCampaign in the market
  • Engage with customers to understand their business challenges, leveraging automation, data, and AI to provide impactful, scalable solutions
  • Work with data and analytics teams to define KPIs, run experiments, and measure product performance, ensuring features are continuously improved
  • Partner with engineering, design, sales, and customer success teams to ensure seamless product development and successful launches
  • Work with other product leaders to develop long-term product roadmaps and prioritize features that enhance ActiveCampaign’s core platform and automation capabilities
  • Monitor industry trends in automation, data, and AI, providing competitive analysis to ensure our platform remains ahead of the curve

Skills

Product Management
Automation
Data Platforms
AI
B2B SaaS
Project Management
Team Management
Business Acumen

ActiveCampaign

Customer experience automation platform for businesses

About ActiveCampaign

ActiveCampaign offers a platform that helps businesses automate and personalize their customer interactions by integrating sales, marketing, and customer service functions. The platform includes tools for email marketing, customer relationship management (CRM), and marketing automation, along with pre-built automation templates for quick setup. ActiveCampaign stands out from competitors by focusing on a wide range of industries and providing tailored automation solutions. The company's goal is to enhance customer engagement and support business growth through effective automation.

Chicago, IllinoisHeadquarters
2003Year Founded
$350.2MTotal Funding
SERIES_CCompany Stage
Data & Analytics, Enterprise SoftwareIndustries
501-1,000Employees

Benefits

Health Insurance
Unlimited Paid Time Off
401(k) Company Match
401(k) Retirement Plan
Mental Health Support
Professional Development Budget
Home Office Stipend
Sabbatical Leave

Risks

Increased competition from Mailchimp and Constant Contact may pressure pricing.
Integration with OneSignal raises potential data privacy concerns.
Expansion into new markets like Poland requires significant investment and resource management.

Differentiation

ActiveCampaign offers 800+ pre-built automation for diverse business needs.
The platform integrates sales, marketing, and customer service for seamless customer interactions.
ActiveCampaign HQ provides tailored solutions for franchise and multi-location businesses.

Upsides

Integration with OneSignal enhances push notification capabilities for better customer engagement.
New executive team members bring proven martech experience, driving strategic growth.
Expansion into Krakow taps into local technical expertise, strengthening global operations.

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