ActiveCampaign

Customer experience automation platform for businesses

Chicago, Illinois, United States

About ActiveCampaign

ActiveCampaign offers a platform that helps businesses automate and personalize their customer interactions by integrating sales, marketing, and customer service functions. The platform includes tools for email marketing, customer relationship management (CRM), and marketing automation, along with pre-built automation templates for quick setup. ActiveCampaign stands out from competitors by focusing on a wide range of industries and providing tailored automation solutions. The company's goal is to enhance customer engagement and support business growth through effective automation.

Chicago, IllinoisHeadquarters
2003Year Founded
$350.2MTotal Funding
SERIES_CCompany Stage
Data & Analytics, Enterprise SoftwareIndustries
501-1,000Employees

Benefits

Health Insurance
Unlimited Paid Time Off
401(k) Company Match
401(k) Retirement Plan
Mental Health Support
Professional Development Budget
Home Office Stipend
Sabbatical Leave

Risks

Increased competition from Mailchimp and Constant Contact may pressure pricing.
Integration with OneSignal raises potential data privacy concerns.
Expansion into new markets like Poland requires significant investment and resource management.

Differentiation

ActiveCampaign offers 800+ pre-built automation for diverse business needs.
The platform integrates sales, marketing, and customer service for seamless customer interactions.
ActiveCampaign HQ provides tailored solutions for franchise and multi-location businesses.

Upsides

Integration with OneSignal enhances push notification capabilities for better customer engagement.
New executive team members bring proven martech experience, driving strategic growth.
Expansion into Krakow taps into local technical expertise, strengthening global operations.

Funding

Total raised$350.18 M
Latest valuation$3.00 B
StageSERIES_C